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Why paying people to donate blood does not pay

Insights for public policy and prosocial behavior

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Abstract

What has public policy got to do with GO and STOP signals?

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Author information

Authors and Affiliations

  1. London School of Economics, UK

    Amitav Chakravarti (Professor of Marketing)

  2. Cornell University, USA

    Manoj Thomas (Associate Professor of Marketing)

Authors
  1. Amitav Chakravarti
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  2. Manoj Thomas
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Copyright information

© 2015 Amitav Chakravarti and Manoj Thomas

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Chakravarti, A., Thomas, M. (2015). Why paying people to donate blood does not pay. In: Why People (Don’t) BUY. Palgrave Macmillan, London. https://doi.org/10.1057/9781137466693_10

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