Skip to main content
SpringerLink
Log in
Book cover

Brewing, Beer and Pubs pp 162–181Cite as

Palgrave Macmillan

South of the Border: The Beer and Brewing Industry in South America

  • Chapter

  • 2433 Accesses

Abstract

This chapter presents the history of beer brewing from its beginnings in South America, analysing how the beer and brewing industry developed as part of the industrialization process that developed in the region from the late sixteenth century until the early twenty-first century.

This is a preview of subscription content, log in via an institution.

Chapter
USD   29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD   69.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD   89.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD   119.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Learn about institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

References

  • Ablin, A. 2011. El Mercado de la Cerveza. Dirección de Promoción de la Calidad de Productos Agrícolas y Forestales

    Google Scholar 

  • Ablin, A. 2014. El Mercado de la Cerveza: Informe Sectorial N° 3. Buenos Aires: Dirección de Agroalimentos Secretaría de Agricultura, Ganadería y Pesca

    Google Scholar 

  • AMBEV, 2015. History. Retrieved 20 June 2015, from AMBEV investors: http://ri.ambev.com.br/conteudo_en.asp?idioma=1&conta=44&tipo=43355

    Google Scholar 

  • Alarcón, Cecilia and Stumpo, Giovanni. 2001. Policies for small and mediumsized enterprises in Chile. CEPAL Review N° 74, 167–182.

    Google Scholar 

  • Amézquita, C. 2008. La industria manufacturera en Colombia 1995–2005. Revista Facultad de Ciencias Económicas: Investigación y Reflexión. 16(2): 61–78

    Google Scholar 

  • Arashiro, Zuleika. 2011. Negotiating the Free Trade Area of the Americas. Palgrave McMillan, New York

    Book  Google Scholar 

  • beerfactory.com, 2015. Empresa | Nuestra Historia. Retrieved 27 March 2015, from Beer Factory: http://www.beerfactory.com/index.php/about

  • beerectorio.mx, 2015, January 15. Retrieved 04 April 2015, from http://www.beerectorio.mx/p/directorio_2.html

  • Bidegaray, M. 2010, 24 November. Cambios en el mercado de la cerveza: se vendieron Isenbeck y Warsteiner. Retrieved 09 July 2015, from Clarín: http://www.clarin.com/empresas_y_negocios/Cambios-cerveza-vendieron-Isenbeck-Warsteiner_0_377962480.html

    Google Scholar 

  • Bloomberg, 2004, 02 March. AmBev Agrees to Merge with Interbrew. Retrieved 14 July 2015, from Bloomberg: http://www.bloomberg.com/bw/stories/2004–03-02/ambev-agrees-to-merge-with-interbrew

    Google Scholar 

  • Bullard, A. 2004. Competition policies, market competitiveness and business efficiency: lessons from the beer sector in Latin America. In UN, Competition, Competitiveness and Development: Lessons from Developing Countries. New York: United Nations

    Google Scholar 

  • CCU Argentina. 2012. Reporte de Sustentabilidad. Buenos Aires: CCU Argentina.

    Google Scholar 

  • CCU S.A., 2015. CCU Un Mundo de Sabores. Retrieved 05 July 2015, from Nuestra Historia. http://www.ccu.cl/quienes-somos/nuestra-historia

    Google Scholar 

  • Cervecería El Bolsón, 2015. Cervecería El Bolsón. Retrieved 05 May 2015, from Nuestra Historia: http://www.cervezaselbolson.com/historia.html

    Google Scholar 

  • Cervejaría Baden Baden 2015. Microcervejaria História. Retrieved 05 July 2015, from Cervejaria Baden Baden: https://www.badenbaden.com.br/microcervejaria/historia/

    Google Scholar 

  • Colen, Liesbeth and Swinnen, Johan F. M. 2010. Beer Drinking Nations — The Determinants of Global Beer Consumption. LICOS Discussion Paper No. 270/2010

    Google Scholar 

  • Contreras, C. and Ortega, I.J. 2005. Bebidas y regiones: historia e impacto de la cultura etílica en México. México, DF

    Google Scholar 

  • Couyoumdjian, J. R. 2004. Una bebida moderna: la cerveza en Chile en el siglo XIX. Revista Historia de la Pontificia Universidad Católica de Chile, 37(2), 311–336

    Google Scholar 

  • De la Merced, M. 2008, 14 July. InBev to buy Anheuser-Busch for $52 billion. Retrieved 14 July 2015, from The New York Times: http://www.nytimes.com/2008/07/14/business/worldbusiness/14iht-14beer.14460585.html?_r=0

    Google Scholar 

  • Editorial Rio Negro, 2014, 16 June. Chile entra al mercado de la cerveza artesanal de Bariloche. Retrieved 06 July 2015 from http://www.rionegro.com.ar/diario/chile-entra-al-mercado-de-la-cerveza-artesanal-de-bariloche-2746415–53285-nota_cordillera.aspx

    Google Scholar 

  • Fernández Labbé, M., 2006. Los usos de la taberna: renta fiscal, combate al alcoholismo y cacicazgo político en chile, 1870–1930. Historia, 39(2), 369–429

    Google Scholar 

  • Fiscalía Nacional Económica, 2013, 02 October. Interpone Requerimiento en Contra de Compañia Cervecerías Unidas S.A. y Cervecera CCU Chile Limitada. Santiago, Chile

    Google Scholar 

  • Flores Paredes, J. 2007. La cadena productiva cebada-malta-cerveza en México y la Ronda de Doha. Comercio Exterior, 105(4), 574–585

    Google Scholar 

  • Fournier, P. and Mondragón, L. 2012. Las bebidas mexicanas. Pulque, mezcal y tesgüino. In Arqueología Mexicana 19(114): 60–67

    Google Scholar 

  • Fomento Económicode México, 2015. Conoce FEMSA Nuestro Origen. Retrieved 07 July 2015 from Historia FEMSA: http://www.femsa.com/es/conoce-femsa/nuestro-origen/historia

    Google Scholar 

  • G1, 2015, 17 April. Cervejas artesanais movimentaram US$ 20 bilhões nos EUA em 2014. Retrieved 24 April 2015, from g1.globo.com: http://g1.globo.com/globo-news/contacorrente/noticia/2015/04/cervejas-artesanais-movimentaram-us-20-bilhoes-no-brasil-em-2014.html

    Google Scholar 

  • Gallo Machado, G. 2012, 16 June. 30 microcervecerías le ponen sabor al mercado. El Colombiano.

    Google Scholar 

  • Gandolfo, G., 2014. International Trade Theory and Policy. 2nd ed. New York and Heidelberg: Springer

    Book  Google Scholar 

  • Granados, C.R. 2015, 03 May 3. La cervecería pequeña más grande de Colombia. BBC, ahora es de brasileños. Retrieved 06 July 2015, from La República: http://www.larepublica.co/%E2%80%981a-cervecer%C3%ADapeque%C3%Bla-m%C3%A1s-grande-de-colombia%E2%80%99-bbc-ahora-esde-brasile%C3%Blos_251186

    Google Scholar 

  • Grimaldi, G. 2014, 29 December 29. El negocio de las cervecerías artesanales sigue en crecimiento y mueve $350 millones anuales. BAE Negocios

    Google Scholar 

  • Heineken N.V. 2015. Heineken: Our Story. Retrieved 18 April 2015 from http://www.theheinekencompany.com/about-us/our-history

    Google Scholar 

  • Hoffman, A. 2000. The Economic Development of Latin America in the Twentieth Century. Cheltenham: Edward Elgar

    Google Scholar 

  • Howard, RH. 2014. Too big to ale? Globalization and consolidation in the beer industry. In M.P. Hoalst-Pullen, The Geography of Beer. Regions, Environment, and Societies, 1st ed. New York and Heidelberg: Springer

    Google Scholar 

  • Krebs, M. 2015. Historiadores de la Cocina Grupo Gastronautas. Retrieved 05 July 2015, from Breve Historia de la Cerveza en Argentina. http://www.historiacocina.com/historia/cerveza/argentina1.html

    Google Scholar 

  • Leonard, D. 2012, 25 October. The Plot to Destroy America’s Beer. Retrieved 14 July 2015 from Bloomberg Businessweek: http://www.businessweek.com/printer/articles/78040-the-plot-to-destroy-americas-beer

    Google Scholar 

  • Lozano, R. 2013 03 January. Cerveza artesanal, único segmento del negocio que crece. Portafolio.co noticias de economía y negocios en Colombia y el Mundo

    Google Scholar 

  • López, A. 2006 17 January. FEMSA Cerveza compra 68 por ciento de la brasile  ± a Kaiser. Retrieved 14 July 2015, from PRESIDENCIA DE LA REPÚBLICA • MÉXICO: http://fox.presidencia.gob.mx/buenasnoticias/?contenido=22971&pagina=136

    Google Scholar 

  • Luiz de Souza, R. 2004. Cachaça, vinho, cerveja: da Colônia ao século XX. Estudos Históricos, 33: 56–75

    Google Scholar 

  • Marticorena, J. 2014, 28 September. La renovada contienda del mercado cervecero. La Tercera (23473), Negocios, 14

    Google Scholar 

  • Martinéz Rey, J. 2006. Historia de la industria cervecera en Colombia. (SIC) Editorial.

    Google Scholar 

  • Medellin E., R.A. 1980. Los campesinos cebaderos y la industria cervecera en México. Comercio Exterior, 30(9): 927–936

    Google Scholar 

  • Mercosur, 2015. About Mercosur. Retrieved 04 August 2015, from Mercosur: http://mercosur.jp/english/about/index.html

    Google Scholar 

  • Moreira, É.T. 2014. Análise da Competitividade do Segmento de Cerveja do Brasil, 1997–2012. Informações Econômicas, 44(3): 11

    Google Scholar 

  • Muscatelli, N. 2013, 22 September. Las cervezas artesanales ganan terreno frente a las tradicionales. Clarín.

    Google Scholar 

  • Grupo Modelo, 2011. Annual Report: Objectives Shaped into Results. available at: http://m.gmodelo.mx/download/Informe_anual_2011_eng.pdf

    Google Scholar 

  • Notimex, 2013, 12 February. AB InBev compra acciones de Grupo Modelo en la BMV. Retrieved 14 July 2015, from El Financiero: http://www.elflnanciero.com.mx/empresas/ab-inbev-compra-acciones-de-grupo-modelo-en-la-bmv.html

    Google Scholar 

  • Oliver, G. and Colicchio, T., 2012. The Oxford Companion to Beer. New York and Oxford: Oxford University Press

    Google Scholar 

  • Oliveros, G.F. 2015, 05 May. Bavaria, AmBevy CCC se pelean los $329.818 que un consumidor gasta en cerveza al año. Retrieved 09 June 2015, from La República: http://www.larepublica.co/bavaria-ambev-y-ccc-se-pelean-los-329818-que-un-consumidor-gasta-en-cerveza-al-a%C3%B1o_251551

    Google Scholar 

  • Pallares, M.Á. 2014, 10 February. Mercado cervecero vale 22,367 mdd en México. Retrieved 30 April 2015, from El Financiero: http://www.elfinanciero.com.mx/archivo/mercado-cervecero-vale-22–367-mdd-en-mexico.html

    Google Scholar 

  • Plano Danais, R. (2015, 26 February). Historia de la cerveza en Colombia. Retrieved 17 April 2015, from http://www.historiacocina.com/es/cerveza-colombia

    Google Scholar 

  • ProChile, 2011. Estudio de Mercado de Cerveza en Colombia — Año 2011. Oficina Comercial de ProChile en Colombia, Santiago

    Google Scholar 

  • Recio, G. 2007. El nacimiento de la industria cervecera en México 1880–1910. In E.S. Santiró, Cruda Realidad, Producción, consumo y fiscalidad de las bebidas alcohólicas en México y América Latina, siglos XVII–XX. Instituto de Investigaciones Dr. José María Luis Mora, 155–185

    Google Scholar 

  • Rivas, R. 2014, 24 October. Las 5 fuertes de la cerveza artesanal. El Financiero

    Google Scholar 

  • Romero, J. 2003. Sistitución de Importaciones y Apertura Comercial: Resultados para México. In A. Puyana, La Integración Economica y la Globalización. Mexico City: Plaza & Valdés, 350

    Google Scholar 

  • Romero, S. 2000, 31 March. INTERNATIONAL BUSINESS: Brazilian Regulators Approve the Merger of 2 Big Brewers. Retrieved 14 July 2015, from The New York Times: http://www.nytimes.com/2000/03/31/business/international-business-brazilian-regulators-approve-the-merger-of-2-big-brewers.html

    Google Scholar 

  • Romo, A.R. 2014, 18 January. La ruta de la cerveza artesanal (emol.com, ed.) La Segunda

  • Saavedra, A. 2010, 12 January. Heineken adquiere FEMSA Cerveza. Retrieved 14 July 2015, from El Economista: http://eleconomista.com.mx/industrias/2010/01/12/heineken-adquiere-femsa-cerveza

    Google Scholar 

  • Saigol, L.G. 2005, 19 July. SABMiller buys Grupo Bavaria for $7.8bn. Retrieved 14 July 2015, from The Financial Times Ltd : http://www.ft.com/cms/s/0/ea6bc492-f7b6–11d9–9f64–00000e2511c8.html#axzz3g13VzO11

    Google Scholar 

  • Sainz, A. 2010, 25 November. SABMiller compró Isenbeck argentina. Retrieved 08 July 2015, from La Nación: http://www.lanacion.com.ar/1327905-sabmiller-compro-isenbeck-argentina

    Google Scholar 

  • Salomón, A. 2005. La industria de las bebidas alcohólicas en México. Comercio Exterior, 1098–1104

    Google Scholar 

  • Samela, G. 2015 01 January. Cerveza: el imán de los sabores premium y del estilo artesanal. Clarín

    Google Scholar 

  • Wilmore, J. 2014, 11 November. CCU to launch in Colombia beer market after Postobon JV deal. Business News (just-drinks.com, ed.). Bromsgrove, UK

    Google Scholar 

  • Wehring, O. 2014, 12 August. SOUTH AMERICA: Anheuser-Busch InBev cuts ties with CCU in Argentina, Uruguay. Retrieved 06 July 2015, from http://www.just-drinks.com/: http://www.just-drinks.com/news/anheuser-busch-inbevcuts-ties-with-ccu-in-argentina-uruguay_id114515.aspx

    Google Scholar 

  • WTO, 2015. The Uruguay Round. Retrieved 14 July 2015, from Understanding the WTO: Basics: https://www.wto.org/english/thewto_e/whatis_e/tif_e/fact5_e.htm

    Google Scholar 

  • Yenne, B. 2014. Beer: The Ultimate World Tour. New York: Racepoint Publishing

    Google Scholar 

Download references

Authors
  1. Luis Alfonso Rivera Mena
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. Katia Beatriz Villafán Vidales
    View author publications

    You can also search for this author in PubMed Google Scholar

  3. José Odón García García
    View author publications

    You can also search for this author in PubMed Google Scholar

Editor information

Editors and Affiliations

  1. Newcastle Business School, Northumbria University, UK

    Ignazio Cabras (Reader in Economics, Business and Management) (Reader in Economics, Business and Management)

  2. Newcastle University Business School, UK

    David Higgins (Professor in the Accounting and Finance Division) (Professor in the Accounting and Finance Division)

  3. university of Teesside, UK

    David Preece (Professor Emeritus) (Professor Emeritus)

  4. university of Portsmouth, UK

    David Preece (Professor Emeritus) (Professor Emeritus)

  5. university of Coventry, UK

    David Preece (Professor Emeritus) (Professor Emeritus)

  6. university of Bradford, UK

    David Preece (Professor Emeritus) (Professor Emeritus)

  7. university of Leeds, UK

    David Preece (Professor Emeritus) (Professor Emeritus)

Copyright information

© 2016 Luis Alfonso Rivera Mena, Katia Beatriz Villafán Vidales, and José Odón García García

About this chapter

Cite this chapter

Mena, L.A.R., Vidales, K.B.V., García, J.O.G. (2016). South of the Border: The Beer and Brewing Industry in South America. In: Cabras, I., Higgins, D., Preece, D. (eds) Brewing, Beer and Pubs. Palgrave Macmillan, London. https://doi.org/10.1057/9781137466181_9

Download citation

Publish with us

Policies and ethics

Search

Navigation