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Startup Enterprise

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Abstract

One of the great things about creating a new enterprise is the “blank sheet of paper,” although starting from scratch also typically involves unique challenges. A new startup enterprise or venture isn’t necessarily started from scratch. Existing enterprises frequently launch new ventures, which may, in the early stages, be a strategic initiative, later evolving into a new subsidiary or spinoff. A new venture may have its own budget, leadership, and resource base, although tied to the “mother ship.” Further, a “startup from scratch” may employ capital, skills, IP, and other resources of the founders, derived from previous enterprises. To what extent an enterprise is truly a “new venture” is arguably a gray area.

“The reason a lot of people do not recognize opportunity is because it usually goes around wearing overalls looking like hard work.”

Thomas Edison (1921)

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© 2014 David Roddick Richards

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Richards, D. (2014). Startup Enterprise. In: The Seven Sins of Innovation. Palgrave Macmillan, London. https://doi.org/10.1057/9781137432537_16

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