Abstract
‘It stands first in point of circulation of all the journals exclusively dedicated to public intelligence and the general business of a newspaper’, NOTW advert, Sell’s Dictionary of the World’s Press, 1888, vol. 2, p. 1120.
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Notes
See J. Curran and V. Berridge in G. Boyce, J. Curran and P. Wingate (eds). Newspaper History: from the 17th century to the present day, London, 1978, p. 70 and pp. 247–64, respectively.
K. Williams, Read All About It! A History of the British Newspaper, London, 2009, p. 9.
See C. Bainbridge and R. Stockdill, The News of the World Story. 150 Years of the World’s Bestselling Newspaper, London, 1993, p. 179; Chapter 17 provides an excellent overview of the many issues that came to determine ‘circulation highs and lows’ in the mid-twentieth century.
W.T. Stead, Daily Paper, November 1893, p. 32. For more on Stead’s notion of ‘journalistic fiction’, see L. Brake, ‘“Who is ‘We’?” The “Daily Paper” Projects and the Journalism Manifestos of W.T. Stead’, in M. Demoor (ed.), Marketing the Author, Basingstoke, 2004, pp. 54–72.
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© 2016 Laurel Brake and Mark W. Turner
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Brake, L., Turner, M.W. (2016). Rebranding the News of the World: 1856–90. In: Brake, L., Kaul, C., Turner, M.W. (eds) The News of the World and the British Press, 1843–2011. Palgrave Studies in the History of the Media. Palgrave Macmillan, London. https://doi.org/10.1057/9781137392053_3
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