Thinking culturally

Abstract

In Chapter 3, we saw that role modeling is a powerful form of leadership communication, which places leaders in the position of “cultural symbols” for their organizations. In this chapter, we will explore this relationship between everyday leadership behavior and cultural change in more depth. To do this, we need first to reflect on what we mean by organizational culture, how it forms and what relevance it has to organizational change and performance. We will then explore the implications of this for leaders and their day-to-day interactions with staff.

You must be the change you wish to see in the world.

— Mahatma Gandhi