Abstract
In the early phase of change, methods of opening up the debate and promoting a vision for the future are required — this is the telling phase of change.
This is not the end. It is not even the beginning of the end. But it is perhaps the end of the beginning.
Winston Churchill (Mansion House speech, 1942)
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Notes
Grove, Andrew S., 1996. Only The Paranoid Survive. London: HarperCollins Business. This is a helpful guide to competitive strategy.
Peter Bijur contributed at length to Wisdom of the CEO (2000), in the PriceWaterhouseCoopers CEO series of reports compiled by G. William Dauphinais, Grady Means and Colin Price.
Duck, Jeanie Daniel, 1993. Managing change: the art of balancing. Harvard Business Review 71(6), pp. 109–18.
Quirke, Bill, 1996. Communicating Corporate Change. London: McGraw-Hill, p. 113.
Lowe, Janet, 1998. Jack Welch Speaks. New York: John Wiley & Sons, p. 85.
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© 2003 Jacqueline Moore and Steven Sonsino
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Moore, J., Sonsino, S. (2003). Debate: Communication Strategies. In: Leadership Unplugged. Palgrave Macmillan, London. https://doi.org/10.1057/9780230596436_4
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DOI: https://doi.org/10.1057/9780230596436_4
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