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The Trades of the Future: Starting Off with an Interview

  • Hans-Joachim Gögl
  • Andreas Balon

Abstract

The following interview with Christine Ax reflects upon the general economic policy framework of the trades and crafts industry. An examination of the sector’s perspectives in the face of global markets, production and communication conditions, and the key strategies proposed by the examples of cooperation found in this volume.

Keywords

Small Business Supervisory Board Small Enterprise Creative Industry Luxury Brand 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Landschaft des Wissens 2009

Authors and Affiliations

  • Hans-Joachim Gögl
    • 1
  • Andreas Balon
    • 1
  1. 1.Trades & StrategyGermany

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