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Introduction

  • Claire Squires
Chapter
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Abstract

A writer in a small room typing on a laptop; a publisher in an office looking through a pile of scripts; a marketing department discussing cover designs; a bookseller in a shop stacking a pile of books; a supermarket shopper adding a bestselling novel to the weekly grocery trolley; a journalist on television debating one of the week’s new publications; a prize judge in a dinner jacket announcing a decision; an author talking to an audience at a festival; a commuter in a packed train immersed in a novel; a circle of readers drinking wine and discussing books; a sandy paperback lying next to suntan cream and towel. All these images are part of the contemporary literary marketplace. Between them seems to run some sort of narrative, a network linking people, objects and activities. But how should these images be defined? Does it matter which image comes first, or what the order of the narrative is? What conflicts and alliances does the juxtaposition of images create?

Keywords

Publishing Industry Publishing History Marketing Theory Contemporary Period Literary Fiction 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Notes

  1. 1.
    J. K. Rowling, Harry Potter and the Philosopher’s Stone; Harry Potter and the Chamber of Secrets; Harry Potter and the Prisoner of Azkaban; Harry Potter and the Goblet of Fire; Harry Potter and the Order of the Phoenix; Harry Potter and the Half-Blood Prince; Harry Potter and the Deathly Hallows (London: Bloomsbury, 1997, 1998, 1999, 2000, 2003, 2005, 2007);Google Scholar
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  46. Jason Epstein’s Book Business: Publishing Past Present and Future (New York: W. W. Norton, 2001)Google Scholar
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    Philip Pullman, Northern Lights, The Subtle Knife, The Amber Spyglass (London: Scholastic, 1995, 1997, 2000);Google Scholar
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    Zadie Smith, White Teeth (London: Hamish Hamilton, 2000).Google Scholar

Copyright information

© Claire Squires 2007

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  • Claire Squires

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