Abstract
‘Smart bombs’ were introduced with much fanfare by the US military during the first Gulf War to allay fears about the political consequences of repeating Vietnam-style ‘carpet bombing’. The bombs dropped by the US Air Force, CNN told the world, were so smart that they could find and destroy military installations without causing massive civilian casualties. Like smart bombs, ‘smart’ drugs are supposed to act selectively on particular targets; they are part of a new era of medical treatment, an era characterized by less invasive and less expensive surgery and other ‘targeted’ strategies.
This is an updated and revised version of a paper given at the ‘Risk and Morality’ conference and subsequently published in the resulting collection, Risk and Morality, ed. Richard Ericson. My thanks to Nikolas Rose for sharing his contribution to that collection with me in advance and engaging in conversations that were important both to the conference paper and to this chapter.
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© 2007 Mariana Valverde
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Valverde, M. (2007). ‘Craving’ Research: Smart Drugs and the Elusiveness of Desire. In: Maasen, S., Sutter, B. (eds) On Willing Selves. Palgrave Macmillan, London. https://doi.org/10.1057/9780230592087_8
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DOI: https://doi.org/10.1057/9780230592087_8
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