David Boje is one of the most original figures I have so far encountered in my journey. Boje is Professor of Management in the Department of Management at New Mexico State University, in a remote, historic and dramatically scenic corner of the United States. I had discovered Boje’s work through citation, just as I was reaching for ideas of storytelling and narrative in organizations that went beyond knowledge management and engineering-based views of human interaction. In 2003, I flew to Las Cruces in New Mexico to meet Boje: we began a conversation there that has continued ever since.
KeywordsOrganizational Life Brand Identity Organizational Participant Instrumental Management Corporate Spectacle
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