Power to the Imagination
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The failure to imagine alternatives to the present situation may have more to do with the weakness of our imaginations than with the immutability of the postmodern condition. “Power to the Imagination,” a slogan from the 1960s, expresses a utopian political program aimed at overcoming the anxiety-filled life of postwar societies. Examining the utopian impulse behind Jean-Paul Sartre’s existentialism and Herbert Marcuse’s critique of one-dimensional society, particularly as they inform Jameson’s aesthetic of cognitive mapping, I argue that the empowered imagination is necessary for mapping the contemporary world system.
KeywordsMercator Projection Late Capitalism Dialectical Thought Existential Anxiety Advanced Industrial Society
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