“A Rose by Any Other Name…”: The Campaign against Sexual Harassment

Abstract

ActionAid is an international NGO (INGO) that has been working in Pakistan (as AAPk) since 1992. ActionAid has branches all over the world, including 19 in Africa, 5 in the Americas, 11 in Asia, and 5 in Europe. Each country is free to devise and implement its own country strategy. In 2001 ActionAid revised its country strategy and moved to what it calls a “rights based approach” in its activism. Previously, ActionAid had been involved in more traditional type of development activities, such as providing basic goods and services to impoverished areas. It then moved on to providing infrastructure, such as road networks, machinery, and equipment. In 2001 under a new country director, AAPk took on a more radical and feminist agenda. It moved to what it refers to as a “rights based approach.” Through this approach it aims to address not just people’s conditions but also their positions.¹