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Strategic Networking

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Abstract

The activity of strategic networking becomes increasingly important as your responsibilities on your way to the top increase in accordance with the pattern of power, performance, and promotion (Chapter 3). The type of networks you belong to evolves too, from formal and operational networks at junior level to informal and strategic networks at top level. As previous case studies have shown, being unknown in networks may lead to crucial information being missed. Many of the FAQs in this chapter therefore relate to building up and using networks, and networking as a strategic skill. The following issues will be addressed:

  • ■ Why is networking so important?

  • ■ Why am I always the last one to know?

  • ■ Why am I losing good clients to colleagues?

  • ■ How do I build a strategic network?

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Notes

  1. I. J. Van Emmerik (2006) ‘Gender differences in the creation of different types of social capital: A multilevel study’, Social Networks, 28: 24–37.

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  2. M. C. B. Visser (2007) ‘Mentoring women for corporate success. Case study ABNAMRO Bank’, Mentoring — A Powerful Tool for Women. Paris: EuropeanPWN, 58–81.

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© 2011 Mirella Visser

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Visser, M. (2011). Strategic Networking. In: The Female Leadership Paradox. Palgrave Macmillan, London. https://doi.org/10.1057/9780230304970_10

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