Green services are the unsung heroes

Abstract

The manufacturing arm of green business is easily identifiable through its products like renewable energy generation technology, carbon-neutral cars, and more efficient washing machines and electrical appliances. Action can be taken at almost every step of the value chain to enhance environmental performance, and the green service sector is often behind these improvements. The green business service sector is just as important as the manufacturing sector for triggering growth and spurring sustainable innovations. Although working behind the scenes, the green service sector is expanding at a rapid pace. Yet so far it has received scant interest from governments and has not benefited from government’s environmental support programs. Given the right attention and backing, the green services sector could create millions of new jobs while helping companies and