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Economic Globalization of the Sports Industry

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Abstract

This chapter first provides an estimation of the global sports industry’s economic significance. Despite the paucity of data, a quantitative picture is exhibited as regards international trade in sporting goods, the economic significance of sport in different developed countries, employment in the sports industry, and even an economic estimation of the global dark side of sport (manipulations, corruption, match-fixing, doping). Then the globalization of different sport markets is covered: markets for sport participation, for sporting events, for sport TV viewing, for sport sponsorship, for online sport betting, and for sports goods, with associated firms’ strategies. On the top of this, big professional soccer clubs are analyzed as multinational companies owing to their international player transfers, their internationalized capital ownership and their revenues flowing from global financial sources. A last point briefly lists and describes the major facets of the dark side of sport spreading worldwide.

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Andreff, W. (2021). Economic Globalization of the Sports Industry. In: Maguire, J., Liston, K., Falcous, M. (eds) The Palgrave Handbook of Globalization and Sport . Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-56854-0_13

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  • DOI: https://doi.org/10.1057/978-1-137-56854-0_13

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