Abstract
This chapter addresses practices of preparation for and hosting of sports mega events in Kazan, the capital of Tatarstan, the study of which is conceptualized within a post-structuralist framework with particular emphasis on post-political—including performative—components of identity building. Based on the Universiade 2013, the XXVII Summer World Student Games held in Kazan, the author scrutinizes how Tatarstan, one of the most self-minded, culturally distinctive and peculiar regions within Russia, finds a balance between integration into nationwide agenda and promotion of its own sub-national identity through major tournaments and championships.
Keywords
- Urban Space
- Federal Centre
- Hegemonic Discourse
- Opening Ceremony
- National Narrative
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
This work was funded by the Russian Foundation for Humanities under grant ‘Development of cultural multiethnic urban environment under regional ‘event’ policy (the case of the Universiade—2013 in Kazan)’, Project No. 13-03-00411.
This is a preview of subscription content, access via your institution.
Buying options
Tax calculation will be finalised at checkout
Purchases are for personal use only
Learn about institutional subscriptionsReferences
Alaev, A. 2015. Tatary vsegda umeli razgovarivat’ s Kremlem. Ura.ru, July 25. http://ura.ru/articles/1036265420?from=incut. Accessed 14 Aug 2015.
Albina, E. 2010. The external relations of Tatarstan: In pursuit of sovereignty, or playing the sub-nationalist card? The Hague Journal of Diplomacy 5(1–2): 99–124.
Anholt, S. 2007. Competitive identity: The new brand management for nations, cities and regions. Basingstoke: Palgrave Macmillan.
Bolshakov, D. 2011. Dmitriii Medvedev smenil nablyudatelya. Kommersant-Cheboksary, September 9. http://www.kommersant.ru/doc/1768616. Accessed 14 Aug 2015.
Browning, C.S. 2015. Nation branding, national self-esteem, and the constitution of subjectivity in late modernity. Foreign Policy Analysis 11(2): 195–214.
Bryman, A. 2004. The Disneyization of society. London: Sage.
Business-Online. 2015. Glava GIBDD Kazani Igor’ Novikov podtverdil informatsiyu o provedenii operatsii ‘Tonnel’. Business-Online, July 13. http://www.business-gazeta.ru/article/136498/. Accessed 14 Aug 2015.
Carter, T.F. 2011. Interrogating athletic urbanism: On examining the politics of the city underpinning the production of the spectacle. International Review for the Sociology of Sport 46(2): 131–139.
Chen, C.C., et al. 2012. The 2008 Beijing Olympics opening ceremony: Visual insights into China’s soft power. Visual Studies 27(2): 188–195.
Cui, X.I. 2013. Media events are still alive : The opening ceremony of the Beijing Olympics as a media ritual. International Journal of Communication 7: 1220–1235.
Davis, H., P. Hammond, and L. Nizamova. 2000. Media, language policy and cultural change in Tatarstan: Historic vs. pragmatic claims to nationhood. Nations and Nationalism 6(2): 203–226.
Desyatova, K. 2013. U Universiady-2013 v Kazani zhenskoe litso. Komsomol’skaya Pravda, June 22. http://kazan.kp.ru/daily/25684.4/889163/. Accessed 10 June 2015.
Dozhd’ TV. 2013a. Abramovich reshil prekratit’ finansirovanie rossiiskogo futbola. Dozhd’ TV, August 27. http://tvrain.ru/articles/abramovich_reshil_prekratit_finansirovanie_rossijskogo_futbola-350882. Accessed 14 Aug 2015.
Dynnik, V. 2009. Ozero Kaban s vidami na ‘Shankhai’. Kazanskie vedomosti, November 3. http://www.kazved.ru/printa/27472.aspx. Accessed 10 June 2015.
Ellis, C. 2012. The possessive logic of settler‐invader nations in Olympic ceremonies. Journal of Tourism and Cultural Change 10(2): 105–123.
Finlayson, J.G. 2010. Bare life’ and politics in Agamben’s reading of Aristotle. The Review of Politics 72(01): 97.
FISU. 2013. FISU President Gallien: ‘The Universiade is an Ambition!’. FISU Official Page, July 9. http://www.fisu.net/en/FISU-President-Gallien-The-Universiade-is-an-Ambition-3133.html?mbID=5338. Accessed 13 March 2015.
Freedman, J. 2014. Russia’s new culture war. The Moscow Times, April 17. http://www.themoscowtimes.com/art_n_ideas/article/russias-new-culture-war/498278.html. Accessed 13 June 2015.
Friedman, M., and D. Andrews. 2010. The built sport spectacle and the opacity of democracy. International Review for the Sociology of Sport 46(2): 181–204.
Garcia, B. 2008. One hundred years of cultural programming within the Olympic Games (1912–2012): Origins, evolution and projections. International Journal of Cultural Policy 14(4): 361–376.
Galindabaeva, V. (2013) ‘Pochemu Bars Iuni ne liubit bez- domnykh sobak?: vlast, zoozaschitniki i lokal”nye soobschestva v postsovetskoi Kazani’, Journal of Sociology and Social Anthropology, 5(70), 156–172.
Gazeta.ru (2015) ‘Mer Kazani uveren, chto gorod provedet letnjuju Olimpiadu’, Gazeta.ru, July 31, http://www.gazeta.ru/sport/news/2015/07/31/n_7424201.shtml, date accessed 14 August 2015.
Gorokhov, V. 2013. National identities in global sportive culture: The hallenges of Sochi-2014 for Russian Olympic team. Zhurnal Sotsiologii i Sotsial’noi Antropologii 60, 5(70): 71–86.
Graney, K. 2001. Ten years of sovereignty in Tatarstan: End of the beginning or beginning of the end? Problems of Post-Communism 48(5): 32–41.
Guniyatullina, A. 2014. O razdevaniyakh spartakovskikh bolel’schits pishet. The Washington Post. Komsomol’skaya pravda, August 12. http://www.kazan.kp.ru/daily/26268.2/3145771/. Accessed 14 Aug 2015.
Hanauer, L. 1996. Tatarstan’s bid for autonomy: Tatarstan as a model for the devolution of power in the Russian Federation. Journal of Communist Studies and Transition Politics 12(1): 63–82.
Hall, S. (1997) Representation: Cultural Representations and Signifying Practices (SAGE Publications)
Horne, J. 2011. Architects, stadia and sport spectacles: Notes on the role of architects in the building of sport stadia and making of world-class cities. International Review for the Sociology of Sport 46(2): 205–227.
Horne, J., and W. Manzenreiter. 2006. An introduction to the sociology of sports. Sociological Review 54(2): 1–24.
Housel, T. (2007) ‘Australian Nationalism and Globalization: Narratives of the Nation in the 2000 Sydney Olympics’ Opening Ceremony’, Critical Studies in Media Communication, 24 (5), 446–461.
Idiyatullin, А., and S. Afanasiev. 2013. V Chelnakh pered Universiadoii zhdut naplyva bomzheii. Business-Online, April 22. http://www.business-gazeta.ru/article/79019/.
Jinxia, D. 2010. The Beijing games, national identity and modernization in China. The International Journal of the History of Sport 27(16–18): 2798–2820.
Johns, D., and J. Johns. 2000. Surveillance, subjectivism and technologies of power. International Review for the Sociology of Sport 35(2): 219–234.
Kazan. 2012. Metshin I.R.: ‘Na Universiade my dolzhny pokazat’ novuyu Rossiyu. Kazan city Government Official Site, September 17. http://www.kzn.ru/node/36405. Accessed 13 Aug 2014.
Kazantsev, V., and A. Kuznetsova. 2012. Tatarstan otkazalsya ot latinitsy 13 let spustya. Business - Online, December 25. http://www.business-gazeta.ru/article/72417/14/. Accessed 14 Aug 2015.
Khakim, P. 1993. Sumerki imperii (K voprosu o natsii i gosudarstve). Kazan: Tatarskoe knizhnoe izdatel’stvo.
Khakim, R. 1998. Russia and Tatarstan: At a crossroads of history. Anthropology and Archeology of Eurasia 37(1): 30–71.
Khakimov, R. 1996. Prospects of federalism in Russia: A view from Tatarstan. Security Dialogue 27(1): 69–80.
Khisamova, R. 2014a. Evgeniii Ignat’ev: ‘Sviyazhsk – bol’shaya potemkinskaya derevnya’. Tvoya Svobodnaya Tribuna, March 27. http://triboona.ru/posts/view/1425. Accessed 13 June 2014.
——— 2014b. Chto prinesla nam Universiada? Tvoya Svobodnaya Tribuna, July 14. http://triboona.ru/posts/view/2659. Accessed 13 Aug 2014.
Kinossian, N. 2006. Urban redevelopment programmes in Kazan, Russia. In The urban mosaic of post-socialist Europe: Space, institutions and policy, ed. S. Tsenkova and Z. Nedović-Budić, 319–336. New York/Heidelberg: Physica-Verlag.
——— 2012a. Post-socialist transition and remaking the city: Political construction of heritage in Tatarstan. Europe - Asia Studies 64(5): 879–901.
——— 2012b. Urban entrepreneurialism’ in the post-socialist city: Government-led urban development projects in Kazan, Russia. International Planning Studies 17(4): 333–352.
Kraft, R., and B. Brummett. 2009. Why sport and games matter. Performative rhetorics in popular culture. In Sporting rhetoric: Performance, games and politics, ed. B. Brumett, 2–9. New York: Peter Lang Publisher.
Krasutskaya, E. 2010. Universiada-2013 lishila Kazan’ ‘naliota provintsial’nosti’, uveren Metshin. Tatar-inform, December 15. Available at: http://www.tatar-inform.ru/news/2010/12/15/249858/. Accessed 10 Aug 2015.
Larsen, J., and J. Urry. 2011. Gazing and performing. Environment and Planning D: Society and Space 29(6): 1110–1125.
Lenta.ru. 2012. Brendom goda po versii EFFIE vpervye stal gorod. Lenta.ru, April 13. http://www.lenta.ru/news/2012/04/13/effie. Accessed 5 May 2013.
Liang, L. 2010. Framing China and the world through the Olympic opening ceremonies, 1984–2008. Sport in Society 13(5): 819–832.
Makarova, G.I. 2010. Identichnosti tatar i russkikh v kontekste etnokul’turnykh politik Rossiiiskoii Federatsii i Respubliki Tatarstan. Kazan: Kazanskiii gosudarstvennyii universitet.
Makarychev, A., and A. Yatsyk. 2015. Brands, cities and (post-)politics: A comparative analysis of urban strategies for the Universiade 2013 and the World Football Cup 2018 in Russia. European Urban and Regional Studies 22(2): 143–160.
Matsuzato, K. 2004. Authoritarian transformations of the mid-Volga national republics: An attempt at macro-regionology. Journal of Communist Studies and Transition Politics 20(2): 98–123.
Medvedev, S. 2013. Sindrom pustykh ulits. Vedomosti, August 16. http://www.vedomosti.ru/ lifestyle/news/15277361/sergej-medvedev-sindrom-
Metshin, I. 2011. V istoricheskom tsentre Kazani proshel pervyii subbotnik. Il’sur Metshin’s official web-site, September 10. http://metshin.ru/ru/posts/1853. Accessed 14 Aug 2015.
Mivaleev, А., and E. Makarov. 2009. ‘Zelenaya volna’ zakhlestnula Kazan’. Business-Online, October 20. http://www.business-gazeta.ru/article/15878/19/. Accessed 16 June 2014.
Newsru. 2013. ‘Universiada-2013 trebuet zhertv’. Zoozaschitniki v Kazani soobschayut o zachistke goroda ot sobak. Newsru.com, June 13. http://www.newsru.com/russia/13jun2013/kazan.html. Accessed 13 Aug 2014.
Paddison, R. 2009. Some reflections on the limitations to public participation in the post-political city. L’Espace Politique, 8. http://espacepo-litique.revues.org/1393. Access 13 Feb 2014.
Parent ,M.M., Eskerud, L. and D.V. Hanstad (2012) ‘Brand creation in international recurring sports events’, Sport Management Review, 15(2), 145–159.
Pavlova, V. 2012. Potemkinskie derevni po-kazanski. Va-Bank, June 1. http://vabank-kazan.ru/tema-gazeta-vabank-22-12.html. Accessed 5 May 2014.
Petersson, B. (2014) ‘Still Embodying the Myth? Russia’s Recognition as a Great Power and the Sochi Winter Games’, Problems of Post-Communism, 61(1), 30-40.
Petersson, B. and K. Vamling (2013) ‘The Sochi Winter Olympic Games: Walking a Tightrope?’ in Petersson, B. and K. Vamling (eds,) The Sochi Predicament: Contexts, Characteristics and Challenges of the Olympic Winter Games in 2014 (Newcastle upon Tyne: Cambridge Scholars Publishing), 1–19
Ponarin, E. 2008. Changing federalism and the Islamic challenge in Tatarstan. Demokratizatsiya 16(3): 265–276.
Pope, M. 2014. Public diplomacy, international news media and London 2012: Cosmopolitanism™. Sport in Society 17(9): 1119–1135.
Press Service of the President of the Republic of Tatarstan. 2014. Rustam Minnikhanov: «Glavnoe – bezopasnost’ zriteleii na stadione i poryadok na ulitsakh goroda». President of the Tatarstan Republic. Official web-site, August 6. http://president.tatarstan.ru/news/view/122342. Accessed 14 Aug 2015.
Pring, J. 2012. London 2012: Thousands of disabled volunteers will help to ‘make the games’. Disability News Service, July 14. http://www.disabilitynewsservice.com/london-2012-thousands-of-disabled-volunteers-will-help-to-make-the-games/. Accessed 10 June 2015.
Prozorov, I. 2011. Devushki, kotorye budut nagrazhdat’ pobediteleii v Sochi, sdayut medal’nyii zachiot. 1 TV Channel, January 11. http://www.1tv.ru/news/sport/249850. Accessed 14 Aug 2015.
Qing, L., et al. 2010. Representing the opening ceremony: Comparative content analysis from USA, Brazil, UK and China. International Journal of the History of Sport 27(9): 1591–1633.
Rancière, J. 2001. Ten thesis on politics. Theory & Event 5(3). http://www.egs.edu/faculty/jacques-ranciere/articles/ten-thesis-on-politics/. Accessed 14 Mar 2014.
RBK. 2013. Uchebniki po istorii bez “tataro-mongol’skogo iga” podnimut imidzh tatar - uchenye RT. RBK Tatarstan, October 31. http://rt.rbc.ru/tatarstan/31/10/2013/55928d2e9a794751dc830363. Accessed 14 Aug 2015.
Regnum. 2013. V Tatarstane uchiteley posylaiut stroit’ stadion Universiady za schet urokov. Regnum, 19 February. www.regnum.ru/news/1630245.html. Accessed 14 Aug 2015.
Roche, M. 2003. Mega-events, time and modernity: On time structures in global society. Time & Society 12(1): 99–126.
Rorlich, A. 1999. History, collective memory and identity: The Tatars of sovereign Tatarstan. Communist and Post-Communist Studies 32(4): 379–396.
Rossiya TV. 2013. ‘Kazan’. Torzhestvennaya tseremoniya otkrytiya XXVII Vsemirnoii letneii Universiady-2013. Televizionnaya translyatsiya telekanala ‘Rossiya’. Youtube web-channel. http://www.youtube.com/watch?v=iwaI3y_kUEw. Accessed 13 Aug 2014.
Sharafutdinova, G. 2003. Paradiplomacy in the Russian regions: Tatarstan’s search for statehood. Europe - Asia Studies 55(4): 613–629.
Silk, M. 2011. Towards a sociological analysis of London 2012. Sociology 45(5): 733–748.
Sladkov, K. 2013. Na vremia Universiady v Kazani zapretiat ezdit’ na bitykh mashinakh. Komsomol’skaia Pravda, 19 June. http://kazan.kp.ru/online/news/1466670/. Accessed 3 June 2014.
Slocum, J. 1999. A sovereign state within Russia? The external relations of the Republic of Tatarstan. Global Society 13: 49–75.
Sochi 2014 Bid Committee. 2006. Sochi 2014 candidate city. Gateway to the future (1). http://doc.rero.ch/record/23123?ln=en. Accessed 29 June 2015.
Stent, A. 2014. At Sochi, a high bar for Putin. The New York Times, January 27. http://www.nytimes.com/2014/01/27/opinion/at-sochi-a-high-bar-for-putin.html?_r=3. Accessed 3 Aug 2014.
Sugden, J. 2012. Watched by the games: Surveillance and security at the Olympics. International Review for the Sociology of Sport 47(3): 414–429.
super_ska_ya (2014) ‘Kak popast’ na futbol v Kazani odetoii’, Live Journal blog, August 25, http://super-ska-ya.livejournal.com/27145.html, date accessed 14 August 2015.
Swyngedouw, E. 2009. The antinomies of the post-political city: In search of a democratic politics of environmental protection. International Journal of Urban and Regional Research 33(3): 601–620.
——— 2011. ‘Every revolution has its square’: Politicising the post-political city. In Urban Constellations, ed. M. Gandy, 22–25. Berlin: Jovis Verlag.
Tatarskyi Internet. undated. http://domain.tatar/about/news/domen-tatar-instrument-dlya-biznesa-ili-imidzhevyy-khod/. Accessed 14 Aug 2015.
Tatarstan. 2014. V Kazani sostoyalas’ prezentatsiya brenda “Nasledie Tatarstana”. Tatarstan, December 15. http://protatarstan.ru/events/v_kazani_sostoyalas_prezentatsiya_brenda_nasledie_tatarstana/. Accessed 14 Aug 2015.
TatCenter.ru. 2012. Itogi 2011 goda v sfere stroitel’stva: ‘Vse my rinulis’ v zaschitu istoricheskogo tsentra. TatCenter.ru, January 4. http://info.tatcenter.ru/article/109714. Accessed 13 Aug 2014.
Taylor, T., and K. Toohey. 2011. Ensuring safety at Australian sport event precincts: Creating securitised, sanitised and stifling spaces? Urban Studies 48(15): 3259–3275.
Traganou, J. 2010. National narratives in the opening and closing ceremonies of the Athens 2004 Olympic Games. Journal of Sport & Social Issues 34(2): 236–251.
Van Toorn, R. 2007. Contesting neoliberal urbanization’, The return of politics in architecture. http://www.roemervantoorn.nl/Resources/Toorn,%20van_Contesting%20Neoliberal%20Urbanization.pdf. Accessed 13 Mar 2014.
Xing, X., and L. Chalip. 2006. Effects of hosting a sport event on destination brand: A test of co-branding and match-up models. Sport Management Review 9(1): 49–78.
Zhou, S., et al. 2013. Creating a competitive identity: Public diplomacy in the London Olympics and media portrayal. Mass Communication and Society 16(6): 869–887.
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Copyright information
© 2016 The Editor(s) (if applicable) and The Author(s)
About this chapter
Cite this chapter
Yatsyk, A. (2016). Regional Dimensions of Global Games: The Case of Sports Mega events in Tatarstan. In: Makarychev, A., Yatsyk, A. (eds) Mega Events in Post-Soviet Eurasia. Mega Event Planning. Palgrave Macmillan, New York. https://doi.org/10.1057/978-1-137-49095-7_9
Download citation
DOI: https://doi.org/10.1057/978-1-137-49095-7_9
Published:
Publisher Name: Palgrave Macmillan, New York
Print ISBN: 978-1-137-49094-0
Online ISBN: 978-1-137-49095-7
eBook Packages: Social SciencesSocial Sciences (R0)