Let’s Go Shopping

  • Alex Goody
Part of the Modern and Contemporary Poetry and Poetics book series (MPCC)


The popular leisure cultures and spaces of New York examined in this book are permeated by women’s bodies and they instigate the modernity that is most directly expressed and embodied in the poetry of women writers. This is palpably the case with the modern cultures of consumerism. Focusing on accounts of shopping, fashion and advertising in the work of Gertrude Stein, Lola Ridge, Marianne Moore, Mina Loy and Baroness Elsa von Freytag-Loringhoven this chapter explores how modernist women writers engage with gender and consumerism in their poetry. The chapter examines how this poetry maintains a critical stance on the expropriations of consumerism while acknowledging, and often celebrating, that modern femininity emerges from the productive assemblages of technology, space, language and consumption in the modern city.

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Copyright information

© The Author(s) 2019

Authors and Affiliations

  • Alex Goody
    • 1
  1. 1.Department of English and Modern LanguagesOxford Brookes UniversityOxfordUK

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