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Analysis of Data on the Audiovisual Narrative of the YouTuber Ariana Bolo Arce During 2021

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Intelligent Sustainable Systems (WorldCIST 2023)

Part of the book series: Lecture Notes in Networks and Systems ((LNNS,volume 828))

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Abstract

This research analyzes the perception of the Audiovisual Narrative of the restaurant segment of Ariana Bolo Arce's YouTube channel in 2021. Our objective is to determine the audience's perception of the image and sound elements of the restaurant segment of the aforementioned channel. Therefore, the qualitative methodology, the case study method, as well as observation and interview techniques were used. In addition, an observation sheet was used to find the most outstanding audiovisual elements, such as Angulation, Shots, Lighting, and Soundtrack. At the same time, interviews were applied to collect the perceptions of people from 18 to 25 years old who have been subscribed for more than 2 years to the channel and live in Comas, Lima, Peru. The results were systematized through data triangulation. The research showed that the perception of the Audiovisual Narrative of Ariana Bolo Arce’s YouTube channel varies in meaning according to the experiences of her followers.

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Authors and Affiliations

  1. Universidad Privada del Norte, Lima, Peru

    Marcela Isabel Andahua-Inuma, Chiara Judith Soto-Espinoza, Adriana Margarita Turriate-Guzman, Mauricio Acevedo-Carrillo, Norma Inés Caldas-Gayoso & Christian Córdova-Robles

  2. Universidad Peruana de Ciencias Aplicadas, Lima, Peru

    Dalia Rosa Bravo-Guevara

Authors
  1. Marcela Isabel Andahua-Inuma
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  2. Chiara Judith Soto-Espinoza
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  3. Adriana Margarita Turriate-Guzman
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  5. Mauricio Acevedo-Carrillo
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  6. Norma Inés Caldas-Gayoso
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  7. Christian Córdova-Robles
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Correspondence to Marcela Isabel Andahua-Inuma .

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Editors and Affiliations

  1. School of Mathematics, Computer Science and Engineering, Liverpool Hope University, Liverpool, UK

    Atulya K. Nagar

  2. Namibia University of Science and Technology, Windhoek, Namibia

    Dharm Singh Jat

  3. School of Computer Science and Information Technology, Symbiosis University of Applied sciences, Indore, Madhya Pradesh, India

    Durgesh Kumar Mishra

  4. Global Knowledge Research Foundation, Ahmedabad, Gujarat, India

    Amit Joshi

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© 2024 The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.

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Andahua-Inuma, M.I. et al. (2024). Analysis of Data on the Audiovisual Narrative of the YouTuber Ariana Bolo Arce During 2021. In: Nagar, A.K., Jat, D.S., Mishra, D.K., Joshi, A. (eds) Intelligent Sustainable Systems. WorldCIST 2023. Lecture Notes in Networks and Systems, vol 828. Springer, Singapore. https://doi.org/10.1007/978-981-99-8111-3_18

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