Abstract
Financial literacy is perceived as a more pressing issue in wealthy countries than in developing ones, particularly after the occurrence of financial crises. It has become increasingly crucial to achieve financial stability and prevent financial catastrophes. Therefore, the focus of this research is to determine the level of awareness among microbusiness owners in the Coimbatore area of Tamil Nadu regarding the importance of becoming financially literate. To accomplish the study's objectives, a descriptive cross-sectional design was employed, utilising a survey approach with a structured questionnaire to assess financial literacy. The questionnaire aimed to measure the degree of awareness of financial education among micro-entrepreneurs. The data collected was subjected to analysis using both descriptive and inferential statistics. The survey findings revealed that microbusiness owners in the Coimbatore area are enthusiastic about contributing to financial literacy initiatives. This indicates that they are well aware of the value and potential advantages offered by being financially literate.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Andarsari PR, Ningtyas MN (2019) The role of financial literacy on financial behavior. Jabe J Account Bus Educ 4(1):24. https://doi.org/10.26675/jabe.v4i1.8524
Andreou PC, Anyfantaki S (2021) Financial literacy and its influence on internet banking behavior. Eur Manag J 39(5):658–674. https://doi.org/10.1016/j.emj.2020.12.001
Ayhan B (2019) Constituting financialized subjectivities: cultural political economy of financial literacy in Turkey. Turkish Stud 20(5):680–707. https://doi.org/10.1080/14683849.2018.1520103
Development E (2018) rn all Sm of Bu es s a nd En te rp ris e D ev elo pm en rn all Sm of al nd En te rp ris e D pm. J Small Bus Enterp Dev 1–29
Devi SR (2020) Socioeconomic development of women through micro entreprises in Coimbatore District, no 09, pp 919–924
Gupta K, Kaur J (2014) A study of financial literacy among micro entrepreneurs in District Kangra. IMPACT Int J Res Bus Manag 2(2):63–70
Hasibuan BK, Lubis YM, HR WA (2018) Financial literacy and financial behavior as a measure of financial satisfaction, vol 46, no Ebic 2017, 503–507. https://doi.org/10.2991/ebic-17.2018.79
Kalaiselvi A, Krishnan K (2021) A study on customer’s perception of evangelical social action forum in social banks (With Special Reference To Coimbatore District In Tamilnadu), p1711–1717. 7p
Kulathunga KMMCB, Ye J, Sharma S, Weerathunga PR (2020) How does technological and financial literacy influence SME performance: mediating role of ERM practices. Inf 11(6). https://doi.org/10.3390/INFO11060297
Mohd Thas Thaker MA, Amin MF, Mohd Thas Thaker H, Khaliq A, Allah Pitchay A (2021) Cash waqf model for micro enterprises’ human capital development. ISRA Int J Islam Financ 13(1):66–83. https://doi.org/10.1108/ijif-08-2018-0091
Prasad H, Meghwal D, Dayama V (2018) Digital financial literacy: a study of households of Udaipur. J Bus Manag 5(I):23–32. https://doi.org/10.3126/jbm.v5i0.27385
Rachel Kuruvilla R, Harikumar PN (2020) A study on the financial awareness among women entrepreneurs in Kottayam district. J Manag Res Anal 5(3):331–335. https://doi.org/10.18231/2394-2770.2018.0052
Sangwan S, Nayak NC, Samanta D (2020) Loan repayment behavior among the clients of Indian microfinance institutions: a household-level investigation. J Hum Behav Soc Environ 30(4):474–497. https://doi.org/10.1080/10911359.2019.1699221
Shruthi K, Hiremath GM, Joshi AT, Patil SS (2018) An economic analysis of precision agriculture-a case study of paddy in North Eastern Karnataka. Indian J Econ Dev 14(2):274. https://doi.org/10.5958/2322-0430.2018.00130.0
Sibi MS (2021) Intelligent statistical modeling and approaches of financial literacy. https://doi.org/10.1109/ICACCS51430.2021.9441675
Singhal AK, Dhingra R, Pandey V (2015) The research repository. Anusandhan Res Repos 2(1)
Singla AA, Mallik G (2021) Determinants of financial literacy: empirical evidence from micro and small enterprises in India. Asia Pacific Manag Rev 26(4):248–255. https://doi.org/10.1016/j.apmrv.2021.03.001
Siregar (2022) No Titleהכי קשה לראות את מה שבאמת לנגד העינים,” הארץ, vol 4632, no 8.5.2017, pp 2003–2005
Suganthi N, Asokhan M (2022) Marketing behaviour of registered women entrepreneurs in Coimbatore District of Tamil Nadu. Asian J Agric Extension Econ Sociol 40(10):1009–1014. https://doi.org/10.9734/ajaees/2022/v40i1031173
Suganthi N, Asokhan M (2022a) Perceived economic empowerment of registered women entrepreneurs in coimbatore district of Tamil Nadu. Curr J Appl Sci Technol 41(33):35–40. https://doi.org/10.9734/cjast/2022/v41i333949
Suthamathi D (2018) Research article a glass ceiling for first-generation women entrepreneurs in Coimbatore, Tamil Nadu, vol 4, no 1
Thomas B, Subhashree P (2020) Factors that influence the financial literacy among engineering students. Procedia Comput Sci 172(2019):480–487. https://doi.org/10.1016/j.procs.2020.05.161
Timcy S (2018) Financial literacy among people of Delhi: an empirical analysis. https://doi.org/10.5958/0973-9343.2018.00007.8
Tuffour JK, Amoako AA, Amartey EO (2022) Assessing the effect of financial literacy among managers on the performance of small-scale enterprises. Glob Bus Rev 23(5):1200–1217. https://doi.org/10.1177/0972150919899753
Ye J, Kulathunga KMMCB (2019) How does financial literacy promote sustainability in SMEs? A developing country perspective. Sustain 11(10):1–21. https://doi.org/10.3390/su11102990
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2023 The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.
About this chapter
Cite this chapter
Varshini, P.M., Sakthivel, A., Sakthivel, K.N. (2023). A Study of Financial Literacy as a Sustainable Factor Among Micro-entrepreneurs in Coimbatore District of Tamil Nadu. In: Edward J., A., Jaheer Mukthar, K.P., Dhruvakumar, M., Murugesan, T.K. (eds) Digital Transformation for Business Sustainability. Contributions to Environmental Sciences & Innovative Business Technology. Springer, Singapore. https://doi.org/10.1007/978-981-99-7058-2_7
Download citation
DOI: https://doi.org/10.1007/978-981-99-7058-2_7
Published:
Publisher Name: Springer, Singapore
Print ISBN: 978-981-99-7057-5
Online ISBN: 978-981-99-7058-2
eBook Packages: Earth and Environmental ScienceEarth and Environmental Science (R0)