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Innovation of Digital Economy pp 395–406Cite as

Lvwochuan Farm: How Does Traditional Agriculture Realize the Digital Transformation of the Whole Industrial Chain?

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Part of the Management for Professionals book series (MANAGPROF)

Abstract

Scientific and technological innovation is an important engine of high-quality agricultural development. Taizhou Lvwochuan Agricultural Co., Ltd. (hereinafter referred to as “Lvwochuan Farm”), which is famous for its digital agriculture, took the lead in carrying out digital transformation and became a digital agricultural enterprise, realizing the growth against the trend, with strong typicality and representativeness. Then, how does Lvwochuan Farm effectively base itself on the current difficulties, seize the opportunity of national development, and reform and upgrade in the traditional agricultural model with frequent problems; How to complete the digital reform under the wave of big data and Internet of Things and explore the digital transformation mode of traditional agriculture?

Keywords

  • Agricultural transformation
  • Intellectualization of numbers
  • Digitalization of the whole industrial chain

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Author information

Authors and Affiliations

  1. School of Business, Taizhou University, Taizhou, PR China

    Jiarong Guo, Guohao Zhang, Yong Zhou, Zhili Lin & Qianqiang Li

Authors
  1. Jiarong Guo
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  2. Guohao Zhang
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  3. Yong Zhou
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  4. Zhili Lin
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  5. Qianqiang Li
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Editor information

Editors and Affiliations

  1. Alibaba Business School, Hangzhou Normal University, Hangzhou, China

    Jianlin Zhang

  2. Information Institute, Zhejiang University of Finance & Economics Dongfang College, Haining, China

    Kezhen Ying

  3. Renmin Business School, Renmin University of China, Beijing, China

    Kanliang Wang

  4. Alibaba Business School, Hangzhou Normal University, Hangzhou, China

    Zhigang Fan

  5. Alibaba Business School, Hangzhou Normal University, Hangzhou, China

    Ziyi Zhao

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© 2023 Xi'an Jiaotong University Press

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Cite this chapter

Guo, J., Zhang, G., Zhou, Y., Lin, Z., Li, Q. (2023). Lvwochuan Farm: How Does Traditional Agriculture Realize the Digital Transformation of the Whole Industrial Chain?. In: Zhang, J., Ying, K., Wang, K., Fan, Z., Zhao, Z. (eds) Innovation of Digital Economy. Management for Professionals. Springer, Singapore. https://doi.org/10.1007/978-981-99-1741-9_31

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