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Sports Tourism and Sports Events as a Niche Market in Oporto as a Tourism Destination

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Advances in Tourism, Technology and Systems (ICOTTS 2020)

Part of the book series: Smart Innovation, Systems and Technologies ((SIST,volume 209))

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Abstract

Football is experienced in a much more intense way compared to other sports, which is also why it has a relevant place in society, when compared to other sports activities. The general objective of this research study is to ascertain the importance and perception of FC Porto regarding the ability to influence the main activities performed during the trip. Considering the general objective, an hypothesis was proposed: The importance and perception of FC Porto in Porto as a destination, influence the main activities carried out during the trip. Visioning the research objective, a quantitative methodology was applied through the application of a questionnaire to 400 tourists/visitors in the city of Oporto. Considering the results, regional and local DMO’s are suggested to promote programs that guarantee complementary offer at the destination, coincident with sporting events, in order to ensure the extension of the stay.

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Notes

  1. 1.

    Source: https://www.statista.com/statistics/261223/european-soccer-market-total-revenue/, consulted at 10th July 2018.

  2. 2.

    Source: https://issuu.com/marques.soares/docs/magnitude_8_integral, consulted at 10th April 2020.

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Acknowledgments

The authors acknowledge the financial support of CiTUR, R&D unit funded by the FCT – Portuguese Foundation for the Development of Science and Technology, Ministry of Science, Technology and Higher Education, under the scope of the project UID/BP/04470/2020.

Author information

Authors and Affiliations

  1. School of Hospitality and Tourism of Polytechnic Institute of Porto (ESHT), CiTUR Researcher (Centre for Tourism Research, Development, and Innovation), Rua D. Sancho I, 981, 4480-876, Vila do Conde, Portugal

    Pedro Liberato & Dália Liberato

  2. Polytechnic Institute of Cávado and Ave (IPCA), CiTUR (Centre for Tourism Research, Development, and Innovation), UNIAG Research Member, Barcelos, Portugal

    Bruno Sousa & Alexandra Malheiro

Authors
  1. Pedro Liberato
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  2. Dália Liberato
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  3. Bruno Sousa
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  4. Alexandra Malheiro
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Corresponding authors

Correspondence to Pedro Liberato or Dália Liberato .

Editor information

Editors and Affiliations

  1. Institute of Accounting and Administration of Porto (ISCAP), Polytechnic of Porto, São Mamede de Infesta, Portugal

    António Abreu

  2. School of Hospitality and Tourism, Polytechnic Institute of Porto, Vila do Conde, Portugal

    Dália Liberato

  3. Facultade de Ciencias Empresariais e Turismo As Lagoas, University of Vigo, Ourense, Spain

    Elisa Alén González

  4. Universidad de Cartagena, Cartagena, Colombia

    Juan Carlos Garcia Ojeda

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Liberato, P., Liberato, D., Sousa, B., Malheiro, A. (2021). Sports Tourism and Sports Events as a Niche Market in Oporto as a Tourism Destination. In: Abreu, A., Liberato, D., González, E.A., Garcia Ojeda, J.C. (eds) Advances in Tourism, Technology and Systems. ICOTTS 2020. Smart Innovation, Systems and Technologies, vol 209. Springer, Singapore. https://doi.org/10.1007/978-981-33-4260-6_52

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