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Senior Tourism Activities and Interests in the Azores as a Destination

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Advances in Tourism, Technology and Systems (ICOTTS 2020)

Part of the book series: Smart Innovation, Systems and Technologies ((SIST,volume 208))

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Abstract

The development of senior tourism requires in-depth knowledge of this market segment in order to support the definition of appropriate policies for the promotion and enhancement of this sector. Knowing in detail the interests and activities made available at the destination and ascertaining those that were carried out and the degree of tourists’ satisfaction with them are some of the purposes of this study comprising a thousand tourists who visited the Azores destination. Based on the sociodemographic characteristics of the visitors, motives for traveling, among others, the existence of different profiles of senior tourists was set. It appears that the profiles of tourists differ according to the thematic areas linked to the activities carried out. Knowledge of the interests and activities for this market segment will help public and private entities to make appropriate and attractive products and services available to senior tourists.

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Funding

This study was funded under the research project “Senior Tourism and Wellness in the Azores: Creating a Cultural Product (TuSénior 55+), by the PO Program Azores 2020 and the Regional Government of the Azores (reference ACORES -01-0145 - FEDER-00002 Senior 55+).

Author information

Authors and Affiliations

  1. CICS.UAc/CICS, NOVA.UAc, Universidade dos Açores, Ponta Delgada, Portugal

    Osvaldo Silva & Licínio Tomás

  2. IPCDSH da Universidade de Coimbra, Ponta Delgada, Portugal

    Teresa Medeiros & José Mendes

  3. Universidade dos Açores, Ponta Delgada, Portugal

    Teresa Medeiros & José Mendes

  4. CEEAplA, Universidade dos Açores, Ponta Delgada, Portugal

    Ana Isabel Moniz

  5. GBA/CE3c, Universidade dos Açores, Ponta Delgada, Portugal

    Virgílio Vieira

Authors
  1. Osvaldo Silva
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  2. Teresa Medeiros
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  3. Ana Isabel Moniz
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  4. Licínio Tomás
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  5. José Mendes
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  6. Virgílio Vieira
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Corresponding author

Correspondence to Osvaldo Silva .

Editor information

Editors and Affiliations

  1. Institute of Accounting and Administration of Porto (ISCAP), Polytechnic Institute of Porto, São Mamede de Infesta, Portugal

    João Vidal de Carvalho

  2. ISEG, University of Lisbon, Lisbon, Portugal

    Álvaro Rocha

  3. School of Hospitality and Tourism, Polytechnic of Porto, Vila do Conde, Portugal

    Pedro Liberato

  4. Universidad EIA, Envigado, Colombia

    Alejandro Peña

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© 2021 The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.

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Silva, O., Medeiros, T., Moniz, A.I., Tomás, L., Mendes, J., Vieira, V. (2021). Senior Tourism Activities and Interests in the Azores as a Destination. In: de Carvalho, J.V., Rocha, Á., Liberato, P., Peña, A. (eds) Advances in Tourism, Technology and Systems. ICOTTS 2020. Smart Innovation, Systems and Technologies, vol 208. Springer, Singapore. https://doi.org/10.1007/978-981-33-4256-9_28

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