Abstract
Previous Researches are being conducted on effective prototyping that uses various tactics to allow for strategic prototyping to be carried out. However, relatively few studies have analyzed prototyping conducted within companies. Recent studies have demonstrated the three roles of prototypes used within companies by examining the actual prototyping companies carry out. However, researchers have yet to uncover how prototyping that uses these three prototype roles affects performance. In other words, although it is understood that prototyping involving prototypes of the three roles is conducted in companies, it is not possible to select the prototyping that positively affects performance. The purpose of this paper is to indicate the prototyping that should be implemented in each development process to improve performance in companies conducting new business including new product development. We clarify it based on Lauff et al.’s three prototype roles. This study uses two-sample t-tests to analyze data obtained through internet-based quantitative research and analyzes data collected from specialist interviews using open coding. The results indicate the possibility for company performance and team performance to improve through prototype roles such as “enable communication.” The results also suggested that company performance and team performance may worsen when using roles that “inform decision making.” Additionally, we present seven categories that demonstrate prototyping to implement in each development process.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Brannick, M.T., Regina, M.R., Eduardo, S.: Understanding team performance: a multimethod study. Hum. Perform. 6(4), 287–308 (1993)
Brentani, D.U.: Innovative versus incremental new business services: different keys for achieving success. J. Prod. Innov. Manage. Int. Publ. Prod. Develop. Manage. Assoc. 18(3), 169–187 (2001)
Buchenau, M., Suri, J.F.: Experience prototyping. In: Proceedings of the 3rd Conference on Designing Interactive Systems: Processes, Practices, Methods, and Techniques (2000)
Dougherty, D.J.: New products in old organizations: the myth of the better mousetrap in search of the beaten path, Doctoral dissertation, Massachusetts Institute of Technology (1987)
Gerber, E., Carroll, E.: The psychological experience of prototyping. Des. Stud. 33(1), 64–84 (2012)
Häggman, A., Honda, T., Yang, M.: The influence of timing in exploratory prototyping and other activities in design projects. In: Proceedings of the ASME Design Engineering Technical Conference, vol. 5 (2013)https://doi.org/10.1115/DETC2013-12700
Hippel, E., Katz, R.: Shifting innovation to users via toolkits. Manage. Sci. 48 (2002)https://doi.org/10.2139/ssrn.309740
Kawakita, J.: The KJ Method: Let Chaos Tell (in Japanese). Chuokoron-sha Inc, Tokyo (1986)
Kennedy, B.M., Sobek, D.K., Kennedy, M.N.: Reducing rework by applying set-based practices early in the systems engineering process. Syst. Eng. 17(3), 278–296 (2014)
Kobayashi, N., Nakamoto, A., Kawase, M., Sussan, F., Shirasaka, S.: What model(s) of assurance cases will increase the feasibility of accomplishing both vision and strategy? Rev. Integrat. Bus. Econ. Res. 7(2), 1–17 (2018)
Lande, M., Leifer, L.: Prototyping to learn: characterizing engineering student’s prototyping activities and prototypes. In: DS 58-1: Proceedings of ICED 09, the 17th International Conference on Engineering Design, vol. 1, p. 1 (2009)
Lauff, C., Kotys-Schwartz, D., Rentschler, M.E.: What is a prototype? What are the roles of prototypes in companies? J. Mech. Des. 140(6), 061102 (2018)
Lauff, C., Knight, D., Kotys-Schwartz, D., Rentschler, M.E.: The role of prototypes in communication between stakeholders. Des. Stud. 66(2020), 1–34 (2020)
Reis, E.: The Lean Start-Up, p. 27. Crown Business, New York (2011)
Srinivasan, S., Li, Z.F., Han, Y.L., Camburn, B.A.: The impact of prototyping strategies on crowdfunding success. In: ASME 2020 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, American Society of Mechanical Engineers Digital Collection (2020)
Stout, R.J., Salas, E., Carson, R.: Individual task proficiency and team process behavior: What’s important for team functioning? Mil. Psychol. 6(3), 177–192 (1994)
Nelson, J., Mahan, T., McComb, C., Menold, J.: The prototyping behaviors of start-ups: exploring the relationship between prototyping behavior and the financial success of start-ups. In: International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, 59278, V007T06A025, American Society of Mechanical Engineers (2019)
Tiong, E., et al.: The economies and dimensionality of design prototyping: value, time, cost and fidelity, DETC2018-85747. J. Mech. Des. (2018)https://doi.org/10.1115/1.4042337
Wall, M.B., Ulrich, K.T., Woodie, C.F.: Evaluating prototyping technologies for product design. Res. Eng. Des. 3(3), 163–177 (1992)
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2022 The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.
About this paper
Cite this paper
Mitomi, K., Akaki, M., Kobayashi, N. (2022). Prototyping in Each Development Process to Improve Company and Team Performance. In: Bruyns, G., Wei, H. (eds) [ ] With Design: Reinventing Design Modes. IASDR 2021. Springer, Singapore. https://doi.org/10.1007/978-981-19-4472-7_149
Download citation
DOI: https://doi.org/10.1007/978-981-19-4472-7_149
Published:
Publisher Name: Springer, Singapore
Print ISBN: 978-981-19-4471-0
Online ISBN: 978-981-19-4472-7
eBook Packages: Literature, Cultural and Media StudiesLiterature, Cultural and Media Studies (R0)