Abstract
The analysis of the attractiveness of investment projects of agricultural enterprises is usually focused on assessing the financial consequences of their implementation. Competitiveness is not a subject of analysis, but is one of the central factors in the long-term success of agricultural companies. One of the key reasons for this situation is the insufficient methodological study of assessing the impact of investment projects on the competitiveness of agricultural companies. The present study is devoted to solving this problem. This article proposes a methodology that combines the analysis of the values of indicators of the effectiveness of investment projects with a quantitative (point) assessment of the impact of their implementation on the competitiveness of an agricultural enterprise. The methodology involves forecasting the key factors of competitiveness, assessing the impact of the implementation of an investment project on the degree of their manifestation in an agricultural enterprise, comparison with alternative projects, a benchmark or a competitor. The methodology is based on a factorial approach, ranking, comparison, and expert judgment.
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Potashnik, Y.S., Andryashina, N.S., Artemyeva, M.V., Kuznetsova, S.N., Garina, E.P. (2022). Methodology for Assessing the Effectiveness of Investment Projects, Taking into Account the Impact of Their Implementation on the Competitiveness of Enterprises in Agriculture. In: Popkova, E.G., Sergi, B.S. (eds) Smart Innovation in Agriculture. Smart Innovation, Systems and Technologies, vol 264. Springer, Singapore. https://doi.org/10.1007/978-981-16-7633-8_25
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DOI: https://doi.org/10.1007/978-981-16-7633-8_25
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