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A Case Study: Haute Fashion Boutique e-Shopping

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Advances in Mechanical Engineering

Part of the book series: Lecture Notes in Mechanical Engineering ((LNME))

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Abstract

E-commerce websites generate the major part of the revenue of world web corporate business. The main goal of an e-commerce site is to sell products which would benefit both the consumer and the company. This study deals with authentication of devised e-commerce website of Haute Fashion Boutique to promote their business. The website was designed with the integration of multiple technologies like WordPress through C-panel, search engine optimization, advertising techniques using Google adverb, Google analytics and relational databases. The designed website was authenticated with the primary data. A google survey form was designed to get the users view about the website and the customer mindology about the boutique and its products. Population size of 100 was taken for survey. On the basis of survey results, Haute Fashion Boutique website would be authenticated.

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Acknowledgements

We offer our thanks to each and every contributor and those who helped us get through the difficulties. Also, thanks to the subjects who participated in the survey.

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Authors and Affiliations

  1. Chitkara Institute of Engineering and Technology, Chitkata University, Chandigarh, Punjab, India

    Vidhyotma Gandhi, Jasmeen Kaur Chahal & Jaiteg Singh

Authors
  1. Vidhyotma Gandhi
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  2. Jasmeen Kaur Chahal
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  3. Jaiteg Singh
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Corresponding author

Correspondence to Vidhyotma Gandhi .

Editor information

Editors and Affiliations

  1. Department of Polymer and Process Engineering, Indian Institute of Technology Roorkee, Roorkee, India

    Gaurav Manik

  2. Department of Chemistry, Army Cadet College, Indian Military Academy, Dehradun, Uttarakhand, India

    Susheel Kalia

  3. CSIR—National Institute for Interdisciplinary Science and Technology (NIIST), Thiruvananthapuram, Kerala, India

    Sushanta Kumar Sahoo

  4. School of Engineering and Technology, Shobhit University, Saharanpur, India

    Tarun K. Sharma

  5. Department of Instrumentation and Control Engineering, Dr. B. R. Ambedkar National Institute of Technology, Jalandhar, Punjab, India

    Om Prakash Verma

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Gandhi, V., Chahal, J.K., Singh, J. (2021). A Case Study: Haute Fashion Boutique e-Shopping. In: Manik, G., Kalia, S., Sahoo, S.K., Sharma, T.K., Verma, O.P. (eds) Advances in Mechanical Engineering. Lecture Notes in Mechanical Engineering. Springer, Singapore. https://doi.org/10.1007/978-981-16-0942-8_8

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  • DOI: https://doi.org/10.1007/978-981-16-0942-8_8

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  • Publisher Name: Springer, Singapore

  • Print ISBN: 978-981-16-0941-1

  • Online ISBN: 978-981-16-0942-8

  • eBook Packages: EngineeringEngineering (R0)

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