The TED Factor

Part of the Springer Texts in Education book series (SPTE)


In this chapter, we will discuss the technology, entertainment, design (TED) phenomenon and consider which aspects of TED presentations are most applicable to academic conference CPs and why. We will also introduce the persuasion, information, entertainment (PIE) formula for oral presentations and consider how the balance between each of the three dimensions might change according to the speech genre.


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Copyright information

© Springer Nature Singapore Pte Ltd. 2018

Authors and Affiliations

  1. 1.Faculty of MedicineUniversity of MiyazakiMiyazakiJapan

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