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Trump, Capitalism, and the Art of Branding

  • Chapter
American Nightmare

Part of the book series: Transgressions: Cultural Studies and Education ((TRANS,volume 117))

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Abstract

Trump rose to prominence in New York during the Reaganite ’80s as an embodiment of wild, entrepreneurial cowboy capitalism in an era of deregulation, the celebration of wealth, and the “greed is good” ethos of Wall Street, enabled by the Reagan administration.

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Authors and Affiliations

  1. UCLA Graduate School of Education and Information Studies, Los Angeles, USA

    Douglas Kellner

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  1. Douglas Kellner
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© 2016 Sense Publishers

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Kellner, D. (2016). Trump, Capitalism, and the Art of Branding. In: American Nightmare. Transgressions: Cultural Studies and Education, vol 117. SensePublishers, Rotterdam. https://doi.org/10.1007/978-94-6300-788-7_4

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  • DOI: https://doi.org/10.1007/978-94-6300-788-7_4

  • Publisher Name: SensePublishers, Rotterdam

  • Online ISBN: 978-94-6300-788-7

  • eBook Packages: EducationEducation (R0)

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