Advertisement

Marketing and Inventory Managements in Smart Phone Environment

  • Seong-yoon Shin
  • Hyun-Chang Lee
  • Sangwon Lee
  • Chan Yong Jin
  • Chenlin Xu
Chapter
Part of the Lecture Notes in Electrical Engineering book series (LNEE, volume 235)

Abstract

The smartphone technology has brought enormous changes into enterprise management and government operation. The environment of business has also changed. In order to meet increasingly fierce competition, the businesses could collect more effective information and respond flexibly to various changes. In addition, the enterprise management is in more urgent need of smart office than ever. Therefore, in this chapter, we examine the market of smartphone so as to enhance the effectiveness and efficiency of company affairs, keep up with the development of information technology, and realize sustainable development, especially the flexible use of the basic mobile device smartphone. After studying on concepts of ERP and smart phone, we perform an experiment by use of m_Bizmaker to realize applications on ERP.

Keywords

ERP Smartphone Business analysis 

References

  1. 1.
    Lee HJ (2010) Smart phone based Chinese education application project and production experiment. Ewha Womans University, SeoulGoogle Scholar
  2. 2.
    Brookshear GJ (2010) Computer science. Addison-Wesley, New YorkGoogle Scholar
  3. 3.
    Park T (2010) A development strategy for global mobile power in the mobile industry. Telecommun Fed 5 Google Scholar
  4. 4.
    Kotler P, Armstrong G (2012) Principles of marketing. Prentice Hall, Upper Saddle RiverGoogle Scholar
  5. 5.
    Laudon KC, Laudon JP (2012) Management information system, 12th edn. Pearson, LondonGoogle Scholar
  6. 6.
    Turban E (2001) Information technology for management. Wiley, New YorkGoogle Scholar
  7. 7.
    Turban E (2012) Electronic commerce. Prentice Hall, Upper Saddle RiverGoogle Scholar
  8. 8.
    Frank L (2004) Architecture for integration of distributed ERP systems and E-commerce systems. Ind Manag Data Syst 104(5):418–429CrossRefGoogle Scholar
  9. 9.
    Lai KH, Ngai EWT, Cheng TCE (2004) An empirical study of supply chain performance in transport logistics. Int J Prod Econ 87:321–331CrossRefGoogle Scholar
  10. 10.
    Caputo AC, Cucchiella F, Fratocchi L, Pelagagge PM, Scacchia F (2004) Analysis and evaluation of E-supply chain performances. Ind Manag Data Syst 104(7):546–557CrossRefGoogle Scholar
  11. 11.
    Gremvergen W, Ronald H (2003) Linking the IT balanced scorecard to the business objectives at a major Canadian financial group: research note. J Inf Technol Cases Appl 5Google Scholar

Copyright information

© Springer Science+Business Media Dordrecht 2013

Authors and Affiliations

  • Seong-yoon Shin
    • 1
  • Hyun-Chang Lee
    • 2
  • Sangwon Lee
    • 2
  • Chan Yong Jin
    • 2
  • Chenlin Xu
    • 2
  1. 1.Department of Computer Information EngineeringKunsan National UniversityGunsanKorea
  2. 2.Division of Information and Electronic Commerce (Institute of Information Science)Wonkwang UniversityIksanKorea

Personalised recommendations