Abstract
To examine drivers’ perceptions of and attitudes toward car navigation systems, the present study integrated perceived satisfaction and perceived locational accuracy into a modified technology acceptance model, and investigated hypothesized causal paths proposed by the research model with data collected from an online survey (N = 1,204). Results from the structural equation modeling indicated that perceived satisfaction and locational accuracy played crucial roles in determining perceived ease of use and perceived usefulness of the navigation systems. Implications and limitations are discussed.
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Acknowledgments
This research was partly supported by WCU program via the NRF of Korea funded by the KMEST (R31-2008-000-10062-0), by Ministerio de Ciencia e Innovacion (DPI2011-27846), by Generalitat Valenciana (PROMETEO/2009/052) and by Fundacio Caixa Castello-Bancaixa (P1-1B2011-54).
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Park, E., Kim, K.J., del Pobil, A.P. (2013). An Examination of Psychological Factors Affecting Drivers’ Perceptions and Attitudes Toward Car Navigation Systems. In: Kim, K., Chung, KY. (eds) IT Convergence and Security 2012. Lecture Notes in Electrical Engineering, vol 215. Springer, Dordrecht. https://doi.org/10.1007/978-94-007-5860-5_66
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DOI: https://doi.org/10.1007/978-94-007-5860-5_66
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