Effects of Goals on Subjective QOL

  • M. Joseph Sirgy
Part of the Social Indicators Research Series book series (SINS, volume 50)


This chapter describes the effects of goals on subjective well-being. As a foundation to a better understanding the effects of goals on subjective well-being, let us begin by examining measures that are guided by the theoretic concept of goals. Consider the Cantril Ladder (Cantril, 1965), which is considered to be a seminal measure in QOL studies. Respondents are provided with the following instructions:


Life Satisfaction Positive Affect Life Domain Goal Attainment Goal Conflict 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer Science+Business Media B.V. 2012

Authors and Affiliations

  • M. Joseph Sirgy
    • 1
  1. 1.Department of Marketing Pamplin College of BusinessVirginia Polytechnic Institute and State UniversityBlacksburgUSA

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