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Impacts of the Internet on Travel Satisfaction and Overall Life Satisfaction

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Handbook of Tourism and Quality-of-Life Research

Abstract

The purpose of this chapter is to discuss the impacts of the Internet on travel satisfaction and ultimately the overall sense of well-being and/or quality-of-life (QOL). This chapter suggests overall life satisfaction as an operationalized dependent variable to measure an individual’s sense of well-being and QOL, and satisfaction in need constructs as an independent variable. Two conceptual models are proposed to explore the impacts of the Internet on travel satisfaction and overall life satisfaction. The first model focuses on the Internet role when it is considered as a tool for travel planning at a pretrip stage, and the second model focuses on the Internet role when it is considered as a social platform on a Web 2.0 environment where people share travel information after a trip, communicate, and socialize with others. Two significant roles of the Internet in satisfaction formation and satisfaction modification are found. In terms of satisfaction formation, the greater amount of transparent and reliable information collected through the Internet at the pretrip stage helps individuals adjust expectations to be realistic, and the realistic expectation leads to reduce the negative satisfaction disconfirmation and maintain a higher level of satisfaction. In terms of satisfaction modification, postconsumption experiences at the social platform reconstruct previous memories and accordingly modify satisfaction. The modified satisfaction eventually influences overall life satisfaction.

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Jun, S.H., Hartwell, H.J., Buhalis, D. (2012). Impacts of the Internet on Travel Satisfaction and Overall Life Satisfaction. In: Uysal, M., Perdue, R., Sirgy, M. (eds) Handbook of Tourism and Quality-of-Life Research. International Handbooks of Quality-of-Life. Springer, Dordrecht. https://doi.org/10.1007/978-94-007-2288-0_19

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