Critical Multicultural Team Situations: The Role of ‘;Anger’;

  • Gerd Reisigl
  • Christine Vallaster


The composition of teams is becoming increasingly culturally diverse, foremost as a result of international business and globalisation. We view culture as “;a complex, abstract, and pervasive matrix of social elements which functions as an all-encompassing form or pattern for living by laying out a predictable world in which an individual is firmly oriented”;2. Consequently, when getting in contact with people from a different culture or ethnic background inadequate behaviours may be caused3.


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Copyright information

© Deutscher Universitäts-Verlag | GWV Fachverlage GmbH, Wiesbaden 2007

Authors and Affiliations

  • Gerd Reisigl
    • 1
  • Christine Vallaster
    • 2
  1. 1.Department of Value Process Management/MarketingUniversity of InnsbruckInnsbruckAustria
  2. 2.Marketing DepartmentUniversity of GiessenBonnGermany

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