Zusammenfassung
„Corporate Venture Capital” (CVC) ist eine Strategie, die es etablierten Firmen ermöglicht, von attraktiven Investitionsgelegenheiten, die außerhalb des traditionellen Tätigkeitsfeldes des Unternehmens liegen, zu profitieren. Auf der Basis von Fallstudien dreier US-amerikanischer und dreier deutscher Unternehmen und theoretischen Überlegungen, die auf der Sozialkapital- bzw. der Netzwerktheorie aufbauen, wird untersucht, wie die CVC-Einheiten dieser Unternehmen die internen Beziehungen zu den verschiedenen Geschäftseinheiten mobilisieren und nutzen, um ihr Wertversprechen gegenüber den Portfoliofirmen zu realisieren. Wir zeigen, dass soziales Kapital in Organisationsstrukturen eingebunden sein muss und dass es letztlich das Wechselspiel zwischen sozialem Kapital und den Organisationsstrukturen ist, das den Wert von sozialem Kapital erst verständlich macht.
Abstract
Corporate venture capital (CVC) is a strategy which enables companies to benefit from attractive investment opportunities that lie outside their traditional business agenda. Based on case studies of three American and three German players in the field of CVC and using network and social capital theory as a background, we explore how CVC units use their internal relationships with other company units to deliver their value proposition vis-a-vis the portfolio firms. We show that social capital has to be embedded in organizational structures, and that the interplay between social capital and these structures is a critical aspect of understanding the value of social capital.
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zu Knyphausen-Aufseß, D., Rause, I., Schweizer, L. (2010). Mobilizing Intra-Organizational Relationships:. In: Schreyögg, G., Conrad, P. (eds) Organisation und Strategie. Gabler. https://doi.org/10.1007/978-3-8349-8982-6_4
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