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Concrete CSR Measures: What can a Firm do?

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Corporate Social Responsibility as an International Strategy

Part of the book series: Contributions to Economics ((CE))

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Abstract

Demands for private firms’ assumption of greater responsibilities toward society is not new, nor surprising, as the preceding historical and theoretical part has elaborated. Furthermore, business representatives try hard to excel each other in the CSRs they claim to take on — allegations that are frequently disqualified as PR fuzz. Therefore, a closer look at what can be done by corporations, besides mere CSR rhetoric, is useful:

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© 2008 Physica-Verlag Heidelberg

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(2008). Concrete CSR Measures: What can a Firm do?. In: Corporate Social Responsibility as an International Strategy. Contributions to Economics. Physica-Verlag HD. https://doi.org/10.1007/978-3-7908-2024-9_5

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