Abstract
The paper examines, compares and contrasts the recent experience of Scotland and Ireland in their attempts to implement a DMS. Scotland’s vision is shown evolving through three distinct waves over more than a decade while Ireland has produced an initial and a re-engineered version of their DMS approach, Gulliver, in a five-year period. The apparently strong contrasts in the structure, technical infrastructure/architecture, funding, ownership/management, and the philosophy adopted by the two approaches is explored, and reference made to the European context. The paper concludes by examining key system attributes and problems of implementation.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
References
Aanonsen, K., “National Co-operation and Strategic Alliances — The tourism business in Norway enters the net” Information and Communication Technologies in Tourism, Springer-Verlag (1997).
Archdale, G., “Destination Databases”, Insights, (May) D29–33. (1993).
Archdale, G.,“Destination Databases: issues and priorities” in A.V. Seaton et al (Eds), Tourism - The State of the Art, 246–253 (1994).
Buhalis, D., “RICIRMS as a strategic tool for small and medium enterprises”, Tourism Management, (October), 366–378 (1993).
Carter, R., “ETNA goes to Work”Tourism Action (March) 8–9 (1990).
Creaton, S., “Ryan Hotels records 20% rise in profits”, Irish Times, 25 September (1997).
Dunne, J., “System costs Bord Failte £641,000”, Irish Times, 27 July (1997).
Frew, A.J., Crichton, E., and McKenzie, M., “Multi-media Marketing across ATM Broadband Networks — A Hospitality and Tourism Perspective (Part II — Global DMS?)”, Proceedings of the Hospitality Information Technology Association Conference, New Orleans (1995).
Froeschl, K.A., and Werthner, H., “Informed Decision Making in Tourism Management — Closing the Infonnation Circuit”, Information and Communication Technologies in Tourism, Springer-Verlag (1997).
Gardner, D.A., Tourism Services Scotland Ltd, Company Report (1991).
Marcussen, C., “Electronic Distribution of Holiday and Business Hotels”, Information and Communication Technologies in Tourism, Springer-Verlag (1997).
Milehem, H., “Destination Reservation Systems: Can They Meet the Challenge?” presentation at Infonnation and Communication Technologies in Tourism, Edinburgh (1997).
Morton, T., “Blame for Collapse Denied by Tourist Board”, The Scotsman, 10 October (1992).
Mutch, A., “The English Tourist Network Automation project: a case study in inter- organisational system failure”, Tourism Management, Vol 17, No 8, 603–609 (1996)
O’Connor, P., and Rafferty, J., “Gulliver — Distributing Irish Tourism Electronically”, Electronic Markets, Vol 7 No 2. (1996).
O’Kane, P., “Bord Failte and NITB to sell Gulliver stake, Irish Times”, 30 April. (1996)
Pollock, A., “Planning for the Digital Economy — An implementation plan for Scotland’s tourism industry”, The Strategy Group, a report to Scottish Tourist Board and Area Tourist Boards, Nov. (1996)
Pringle, S.M., “International Reservations Systems — Their Strategic and Operational Implications for the UK Hotel Industry”, PhD Thesis, Napier University. (1995)
Sheldon, P., “Destination Infonnation Systems”, Annals of Tourism Research, 20, 633–649. (1993)
Sussman, S., “Destination Management Systems — the challenge of the 1990’s” in Progress in Tourism, recreation and Hospitality Management, Bellhaven. (1992)
Vlitos-Rowe, I., “Destination Databases and Management Systems”, EIU Travel and Tourism Analyst, 5, 84–108. (1993)
Wayne, N., “Hi-Line: A Case Study of a Working Computerised Central Reservations Office in Public Sector Tourism”, International Conference on Telecommunications in Public Tourism Organisations, Assisi. (1991)
Werthner, H., “Tyrolean Tourist Infonnation System”, Wirtschaftsinformatik, 35, Nol, pp 43–50. (1993)
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 1998 Springer-Verlag/Wien
About this paper
Cite this paper
Frew, A.J., O’Connor, P. (1998). A Comparative Examination of the Implementation of Destination Marketing System Strategies: Scotland and Ireland. In: Buhalis, D., Tjoa, A.M., Jafari, J. (eds) Information and Communication Technologies in Tourism 1998. Springer, Vienna. https://doi.org/10.1007/978-3-7091-7504-0_26
Download citation
DOI: https://doi.org/10.1007/978-3-7091-7504-0_26
Publisher Name: Springer, Vienna
Print ISBN: 978-3-211-83088-8
Online ISBN: 978-3-7091-7504-0
eBook Packages: Springer Book Archive