Poetic Observation: What Designers Make of What They See

Part of the Edition Angewandte book series (EDITION)


What does it mean to bring a design sensibility to looking, noticing, and learning about people, places, and things in the world? This essay is about the importance of ensuring that design teams make time and space for designers to explore, to see, and otherwise sense the world in their own way, without the limitation of adhering strictly to some formal process or plan of ‘research’. It begins to explore answers to the question: What is their own way?


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  1. Burroughs, A. and IDEO. 2007. Everyday Engineering: How Engineers See. San Francisco: Chronicle Books.Google Scholar
  2. Nelson, G. 2003 [1977]. How to See: A Guide to Reading Our Man-Made Environment. Oakland: Design Within Reach.Google Scholar

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© Springer-Verlag/Wien 2011

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