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Sense of Motion, eSports, and the Future of Entertainment

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The Right Sensory Mix

Part of the book series: Management for Professionals ((MANAGPROF))

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Abstract

In this chapter, we check the sense of motion with the Nintendo, Moncler, and TikTok cases. We analyze the positioning of the iconic Nintendo Wii and study how to properly gauge the competition. The future of entertainment has no secret for us thanks to Attraktion!, and we anticipate the evolution of eSports.

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Derval, D. (2022). Sense of Motion, eSports, and the Future of Entertainment. In: The Right Sensory Mix. Management for Professionals. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-63795-1_6

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