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Crowdsourcing pp 131-142 | Cite as

Collaborative Majority Vote: Improving Result Quality in Crowdsourcing Marketplaces

  • Dennis Nordheimer
  • Khrystyna NordheimerEmail author
  • Martin Schader
  • Axel Korthaus
Chapter
Part of the Progress in IS book series (PROIS)

Abstract

Crowdsourcing markets, such as Amazon’s Mechanical Turk, are designed for easy distribution of micro-tasks to an on-demand scalable workforce. Improving the quality of the submitted results is still one of the main challenges for quality control management in these markets. Although beneficial effects of synchronous collaboration on the quality of work are well-established in other domains, interaction and collaboration mechanisms are not yet supported by most crowdsourcing platforms, and thus, not considered as a means of ensuring high-quality processing of tasks. In this paper, we address this challenge and present a new method that extends majority vote, one of the most widely used quality assurance mechanisms, enabling workers to interact and communicate during task execution. We illustrate how to apply this method to the basic scenarios of task execution and present the enabling technology for the proposed real-time collaborative extension. We summarize its positive impacts on the quality of results and discuss its limitations.

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Copyright information

© Springer-Verlag Berlin Heidelberg 2015

Authors and Affiliations

  • Dennis Nordheimer
    • 1
  • Khrystyna Nordheimer
    • 1
    Email author
  • Martin Schader
    • 1
  • Axel Korthaus
    • 2
  1. 1.Chair in Information Systems IIIUniversity of Mannheim, SchlossMannheimGermany
  2. 2.College of BusinessVictoria University InternationalMelbourneAustralia

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