Zusammenfassung
Der Beitrag zeigt zunächst den theoretischen Hintergrund zu Coopetition sowie Herausforderungen und Grenzen des Smarthome-Markts auf. Anschließend folgt eine Untersuchung von Coopetition am Beispiel der Connectivity Standard Alliance, die aus einer Vielzahl von konkurrierenden Unternehmen besteht und einen neuen Konnektivitätsstandard für Smarthome-Geräte (MATTER) entwickelt hat. So wird zunächst auf die Gründe für Coopetition im Smarthome-Bereich eingegangen, bevor mögliche Auswirkungen von Coopetition auf Endverbraucher und Endverbraucherinnen erläutert werden.
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Wolf, V., Stumpf-Wollersheim, J., Baierl, R., Mönch, F. (2022). Strategien durch Smart Services – Coopetition in der Smart Home-Branche. In: Bruhn, M., Hadwich, K. (eds) Smart Services. Forum Dienstleistungsmanagement. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-37346-7_14
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