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Einleitung

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Zusammenfassung

Der Gegenstand des vorliegenden Buchs sind Opportunities zur Generierung substanziellen Unternehmenswachstums sowie die Tools, um diese Opportunities zu erkennen. Kap. 1 legt dazu einige Grundlagen, insbesondere in Bezug auf die Frage, ob Unternehmen überhaupt dauerhaft wachsen und existieren können und welche Rolle neue Opportunities für das Wachstum spielen.

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Abb. 1.1

(Nach Olson et al. 2008)

Abb. 1.2

(Nach Olson et al. 2008)

Abb. 1.3

(Nach O’Reilly et al. 2009; Applegate und Kerr 2015)

Abb. 1.4

(Eigene Darstellung nach WIPO statistics database 2020)

Abb. 1.5
Abb. 1.6

(Nach BCG 2020)

Abb. 1.7

(Nach Kuratko et al. 2011)

Abb. 1.8

(Nach Anthony 2010)

Abb. 1.9

(Eigene Darstellung)

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Correspondence to Andreas Engelen .

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Engelen, A., von Gagern, C., Engelen, M. (2021). Einleitung. In: Opportunity Recognition. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-34955-4_1

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  • DOI: https://doi.org/10.1007/978-3-658-34955-4_1

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