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Making Connected Mobility Work pp 61–78Cite as

Das Digitale Dominante Servicedesign – Implikationen für digitale Innovationen im vernetzten Automobil

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Zusammenfassung

In Folge der Digitalisierung, einem der bedeutendsten Innovationstreiber des 21. Jahrhunderts, werden ehemals rein physische Produkte um digitale Technologien erweitert (vgl. (Echterfeld und Gausmeier, .International Journal of Innovation Management 22:1–27, 2018), (Yoo, .MIS Quarterly 34:213–231, 2010)). Das ermöglicht digitale Innovationen im Sinne neuartiger Marktangebote wie zum Beispiel Connected-Car-Services (vgl. Bosler et al. (2019)). Etablierte Unternehmen streben mit der Intention einer Wettbewerbsdifferenzierung an, dieses Innovationspotenzial auszunutzen und ihre Produkte um digitale Funktionalitäten zu erweitern (vgl. (Yoo, .MIS Quarterly 34:213–231, 2010), (Echterfeld und Gausmeier, .International Journal of Innovation Management 22:1–27, 2018)).

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Authors and Affiliations

  1. Universtität Stuttgart, Stuttgart, Deutschland

    Micha Bosler & Prof. Dr. Wolfgang Burr

Authors
  1. Micha Bosler
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  2. Prof. Dr. Wolfgang Burr
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Correspondence to Micha Bosler .

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Editors and Affiliations

  1. Lehrstuhl für ABWL & Internationales Automobilmanagement, Universität Duisburg-Essen, Duisburg, Deutschland

    Heike Proff

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Bosler, M., Burr, W. (2021). Das Digitale Dominante Servicedesign – Implikationen für digitale Innovationen im vernetzten Automobil. In: Proff, H. (eds) Making Connected Mobility Work. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-32266-3_4

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  • DOI: https://doi.org/10.1007/978-3-658-32266-3_4

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  • Publisher Name: Springer Gabler, Wiesbaden

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  • Online ISBN: 978-3-658-32266-3

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