Abstract
Today, the majority of managers lead companies on the basis of the Shareholder Value approach and pursues Value Based Management. Also annual business reports of large European companies contain commitments to the Shareholder Value approach. For example, Anheuser-Busch InBev describes its strategic goals as follows: “A long-term strategic mind set motivates us to continually seek – and seize upon – opportunities for future growth and shareholder value creation.”
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© 2020 The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wiesbaden GmbH, part of Springer Nature
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Eikelmann, N. (2020). Introduction. In: Value Based Performance Measures. FOM-Edition Research. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-31429-3_1
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DOI: https://doi.org/10.1007/978-3-658-31429-3_1
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Publisher Name: Springer Gabler, Wiesbaden
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Online ISBN: 978-3-658-31429-3
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