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Stakeholder der CSR

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Corporate Social Responsibility im internationalen Kontext

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Zusammenfassung

Die Stakeholder-Theorien sind wichtige theoretische Grundlagen für das heutige Business Ethik Management sowohl in der Wirtschaftspraxis als auch in der akademischen Forschung. Maßgeblich begründet von Edward Freeman in den 1980er-Jahren, versteht sich die Stakeholder-Denkweise als die Wertschöpfungsoperation der Unternehmen und als wechselseitige Wirkung zwischen den verschiedenen betroffenen Interessengruppen. Somit umfassen die Theorien die umfangreichen Wirtschaftsprozesse in einem übersichtlichen Rahmenwerk der Stakeholder-Beziehungen und ermöglichen eine pragmatische und effektive Steuerung der CSR-Strategie als Stakeholder Relationship Management (SRM). In diesem Kapitel werden wir die Grundsätze der Stakeholder-Theorien erläutern bzw. einige wichtige Stakeholder-Beziehungen beleuchten.

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Authors and Affiliations

  1. IUBH Internationale HS – Campus Berlin, Berlin, Deutschland

    Marc Helmold, Dominique-Pascal Groß & Florian Hummel

  2. Berlin, Deutschland

    René Dathe & Tracy Dathe

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Helmold, M., Dathe, R., Dathe, T., Groß, DP., Hummel, F. (2020). Stakeholder der CSR. In: Corporate Social Responsibility im internationalen Kontext. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-30899-5_3

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  • DOI: https://doi.org/10.1007/978-3-658-30899-5_3

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