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Nutzerzentrierte Dienstleistungsinnovation durch digitales Design Thinking – Herausforderung und Potenziale für Wissenschaft und Praxis

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Zusammenfassung

In diesem Beitrag wird die systematische Recherche und Analyse des Design-Thinking-Prozesses aufgezeigt und eine Methodendatenbank mit über 400 identifizierten Methoden präsentiert. Dabei werden die spezifischen Eigenschaften von Methoden, die für Dienstleistungsinnovationen geeignet sind, dargelegt. So entsteht eine verfeinerte Methoden-Datenbank, die als Handbuch für Design Thinking für Dienstleistungen eingesetzt werden kann. Daraufhin werden Anforderungen zur Digitalisierung der Methoden definiert, um im finalen Schritt eine Methodendatenbank für ein digitales Design Thinking zu entwickeln.

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Author information

Authors and Affiliations

  1. Department Business & Economics, Jacobs University Bremen gGmbH, Bremen, Deutschland

    Beke Redlich

  2. Institut für Wirtschaftsinformatik, Technische Universität Braunschweig, Braunschweig, Deutschland

    Felix Becker, Dominik Siemon & Susanne Robra-Bissantz

  3. Jacobs University Bremen gGmbH, Bremen, Deutschland

    Christoph Lattemann

Authors
  1. Beke Redlich
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  2. Felix Becker
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  3. Dominik Siemon
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  4. Susanne Robra-Bissantz
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  5. Christoph Lattemann
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Corresponding author

Correspondence to Beke Redlich .

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Editors and Affiliations

  1. Wirtschaftswissenschaftliche Fakultät Marketing und Unternehmensführung , Basel, Switzerland

    Manfred Bruhn

  2. Lehrstuhl für Dienstleistungsmanagement, Universität Hohenheim, Stuttgart, Germany

    Karsten Hadwich

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Redlich, B., Becker, F., Siemon, D., Robra-Bissantz, S., Lattemann, C. (2018). Nutzerzentrierte Dienstleistungsinnovation durch digitales Design Thinking – Herausforderung und Potenziale für Wissenschaft und Praxis. In: Bruhn, M., Hadwich, K. (eds) Service Business Development. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-22424-0_4

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  • DOI: https://doi.org/10.1007/978-3-658-22424-0_4

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  • Publisher Name: Springer Gabler, Wiesbaden

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  • Online ISBN: 978-3-658-22424-0

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