Skip to main content

Service Geschäftsmodelle für das industrielle Internet der Dinge

  • Chapter
  • First Online:
Die informatisierte Service-Ökonomie

Zusammenfassung

Informatisierung bietet einen Quantensprung für den Einstieg ins industrielle Servicegeschäft. Datennetze schaffen eine dauerhafte physische Echtzeitverbindung zu Industrieanlagen, Maschinen, Gebäuden und andere Kapitalgütern. Mit Hilfe von Sensoren erhalten Dienstleister Echtzeitinformationen über Zustand und Performance der Anlagen, und können mit Hilfe verknüpfter Aktuatoren die Anlagen steuern, warten und reparieren (Ehret/Wirtz 2017; Geisberger/Broy 2015; Rifkin 2014).

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Subscribe and save

Springer+ Basic
$34.99 /Month
  • Get 10 units per month
  • Download Article/Chapter or eBook
  • 1 Unit = 1 Article or 1 Chapter
  • Cancel anytime
Subscribe now

Buy Now

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 69.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Hardcover Book
USD 89.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Similar content being viewed by others

Literatur

  • Arora, A. (2004): Markets for technology: the economics of innovation and corporate strategy. MIT.

    Google Scholar 

  • Audretsch, D./Heger, D./Veith, T. (2015): Infrastructure and entrepreneurship. In: Small Business Economics 44(2): 219-230.

    Google Scholar 

  • Barzel, Y. (1997): Economic analysis of property rights. 2nd edition. Cambridge University Press.

    Google Scholar 

  • Barzel, Y. (1987): The Entrepreneur’s Reward for Self-Policing. In: Economic Inquiry 25(1): 103.

    Google Scholar 

  • Berfield, S. (2016): Etsy says factories are artisans, too. In: Bloomberg Businessweek (4466): 19-21.

    Google Scholar 

  • Berry, L.L. (2009): Competing with quality service in good times and bad. In: Business Horizons 52: 309-317

    Google Scholar 

  • Chesbrough, H.W. (2011): Open services innovation: rethinking your business to grow and compete in a new era. Jossey-Bass.

    Google Scholar 

  • Chesbrough, H. W. (2006): Open business models: How to thrive in the new innovation landscape. Harvard Business School Press.

    Google Scholar 

  • Coase, R. H. (1960). The problem of social cost. In: Journal of Law and Economics 3(1): 1-44.

    Google Scholar 

  • Economist. (2015, November 21). The industrial Internet of things. Machine Learning. In: The Economist, 2015, 21st November 2015.

    Google Scholar 

  • Economist (2017): Fuel of the future. The data economy (2017). In: The Economist, 6th May 2017.

    Google Scholar 

  • Eggert, A./Hogreve, J./Ulaga, W./Muenkhoff, E. (2014): Revenue and Profit Implications of Industrial Service Strategies. In: Journal of Service Research 17(1): 23-39.

    Google Scholar 

  • Ehret, M./Kashyap, V./Wirtz, J. (2013): Business models: Impact on business markets and opportunities for marketing research. In: Industrial Marketing Management 42(5): 649-655.

    Google Scholar 

  • Ehret, M./McDonald-Junor, D./Smith, D. (2012): High technology and economic development: the BioCity Nottingham technology incubator. In: International Journal of Entrepreneurship & Innovation 13(4): 301-309.

    Google Scholar 

  • Ehret, M./Wirtz, J. (2010): Division of Labor between Firms: Business Services, Non-Ownership-Value and the Rise of the Service Economy. In: Service Science 2(3): 136-145.

    Google Scholar 

  • Ehret, M./Wirtz, J. (2017). Unlocking value from machines: business models and the industrial internet of things. In: Journal of Marketing Management 33(1): 111-130.

    Google Scholar 

  • Epstein, R.A. (1985): Takings: Private Property and the Power of Eminent Domain, Harvard University Press.

    Google Scholar 

  • Evans, P. C./Annunziata, M. (2012). Industrial Internet: Pushing the boundaries of minds and machines. General Electric. Retrieved from https://www.ge.com/docs/chapters/Industrial_Internet.pdf [2016-11-09].

  • Geisberger, E./Broy, M. (2015): Living in a networked world. Integrated research agenda cyber-physical systems. Acatech STUDY. Herbert Utz Verlag.

    Google Scholar 

  • Granovetter, M. (2005): The Impact of Social Structure on Economic Outcomes. In: Journal of Economic Perspectives 19(1): 33-50.

    Google Scholar 

  • Grimaldi, R./Grandi, A. (2005): Business incubators and new venture creation: an assessment of incubating models. In: Technovation 25(2): 111-121.

    Google Scholar 

  • Grossman, S.J./Hart, O.D. (1986): The Costs and Benefits of Ownership: A Theory of Vertical and Lateral Integration. In: Journal of Political Economy 94(4): 691- 719.

    Google Scholar 

  • Heracleous, L./Wirtz, J. (2010): Singapore Airlines’ Balancing Act. In: Harvard Business Review 88(7): 145-149.

    Google Scholar 

  • Heskett, J.L./Sasser, W.E./Schlesinger, L.A. (2015): What great service leaders know and do: creating breakthroughs in service firms. Free Press.

    Google Scholar 

  • Jasmand, C./Blazevic, V./Ruyter, K. (2012): Generating Sales While Providing Service: A Study of Customer Service Representatives’ Ambidextrous Behavior. In: Journal of Marketing 76(1): 20-37.

    Google Scholar 

  • Kumar, V. (2008): Managing Customers for Profit. Strategies to maximize profit and build loyalty. Pearson.

    Google Scholar 

  • Kumar, V./Reinartz, W. (2016): Creating Enduring Customer Value. In: Journal of Marketing 80(6): 36-68.

    Google Scholar 

  • Kumar, V./Shah, D. (2009): Expanding the Role of Marketing: From Customer Equity to Market Capitalization. In: Journal of Marketing 73(6): 119-136.

    Google Scholar 

  • Lachmann, L. M. (1977). Capital and its structure. Sheed Andrews & McMeel.

    Google Scholar 

  • Lovelock, C./Gummesson, E. (2004): Whither Services Marketing? In Search of a New Paradigm and Fresh Perspectives. In: Journal of Service Research 7(1): 20- 41.

    Google Scholar 

  • Lusch, R.F. (1976): Sources of Power: Their Impact on Intrachannel Conflict. In: Journal of Marketing Research 13(4): 382-390.

    Google Scholar 

  • McAfee, A./Brynjolfsson, E. (2017): Machine, Platform, Crowd: Harnessing Our Digital Future. W.W. Norton and Company.

    Google Scholar 

  • Menger, C. (1981): Principles of economics. New York University Press.

    Google Scholar 

  • Mises, L.V. (2008): Profit and Loss. Ludwig von Mises Institute.

    Google Scholar 

  • Mises, L.V. (2007): Human action: a treatise on economics. 4th edition. Liberty Fund.

    Google Scholar 

  • Mock, D. (2005): The Qualcomm Equation - How a Fledgling Telecom Company Forged a new Path to Big Profits and Market Dominance. Amacom.

    Google Scholar 

  • Ndubisi, N. O./Ehret, M./Wirtz, J. (2016): Relational governance mechanisms and uncertainties in nonownership services. Psychology & Marketing 33(4): 250-266.

    Google Scholar 

  • Osterwalder, A./Pigneur, Y./Bernarda, G./Smith, A. (2014): Value proposition design. Wiley.

    Google Scholar 

  • Parker, G.G./Alstyne, M.W.V./Choudary, S.P. (2016): Platform revolution: how networked markets are transforming the economy - and how to make them work for you. Norton.

    Google Scholar 

  • Parker, G./Van Alstyne, M./Jiang, X. (2017): Platform Ecosystems: how Developers Invert the Firm. MIS Quarterly 41(1): 255-A4.

    Google Scholar 

  • Pine, J.B. II. (1993): Mass Customization: The New Frontier in Business Competition. Harvard Business School Press.

    Google Scholar 

  • Pisano, G.P./Teece, D.J. (2007). How to Capture Value from Innovation: Shaping Intellectual Property and Industry Architecture. In: California Management Review 50(1): 278-296.

    Google Scholar 

  • Plötner, O. (2016): Cost Traps in Business Models 4.0. European School of Management and Technology.

    Google Scholar 

  • Porter, M.E. (1980): Competitive Strategy: Techniques for Analyzing Industries and Competitors. Free Press.

    Google Scholar 

  • Quinn, J.B. (1992): Intelligent enterprise: a knowledge and service based paradigm for industry. Maxwell Macmillan International. Free Press.

    Google Scholar 

  • Rifkin, J. (2014): The Zero Marginal Cost Society: The Internet of Things, the Collaborative Commons, and the Eclipse of Capitalism. Palgrave MacMillan.

    Google Scholar 

  • Rothbard, M.N. (2004): Man, economy, and state: a treatise on economic principles; with Power and market: government and the economy. Scholar’s edition. Ludwig von Mises Institute.

    Google Scholar 

  • Rust, R T./Lemon, K.N./Zeithaml, V.A. (2004): Return on Marketing: Using Customer Equity to Focus Marketing Strategy. In: Journal of Marketing 68 (1): 109- 127.

    Google Scholar 

  • Shane, S./Venkataraman, S. (2000): The Promise of Entrepreneurship as a Field of Research. In: Academy of Management Review 25(1): 217-226.

    Google Scholar 

  • Smith, D. J. (2013). Power-by-the-Hour: The role of technology in reshaping business strategy at Rolls-Royce. In: Technology Analysis and Strategic Management 25: 987-1007.

    Google Scholar 

  • Srivastava, R.K/Shervani, T.A./Fahey, L. (1998): Market-Based Assets and Shareholder Value: A Framework for Analysis. In: Journal of Marketing 62(1): 2-18.

    Google Scholar 

  • Stabell, C.B./Fjeldstad, Ø.D. (1998): Configuring value for competitive advantage: On chains, shops, and networks. In: Strategic Management Journal 19(5): 413- 437.

    Google Scholar 

  • Taleb, N. (2012). Antifragile: how to live in a world we don’t understand. Allen Lane.

    Google Scholar 

  • Vargo, S. L./Lusch, R. F. (2004): Evolving to a new dominant logic for marketing. In: Journal of Marketing 68(1): 1-17.

    Google Scholar 

  • Varian, H.R. (2008): Designing the Perfect Auction: In: Communications of the ACM 51(8): 9-11.

    Google Scholar 

  • Werth, B. (2014): The Antidote: inside the world of new pharma. Simon & Schuster.

    Google Scholar 

  • Wirtz, J./Ehret, M. (2017): Capturing Value in the Service Economy. SMR Journal of Service Management Research 1(1): 22-38.

    Google Scholar 

  • Wirtz, J./Jerger, C. (2017): Managing service employees: literature review, expert opinions, and research directions: Service Industries Journal 36(15): 757-788.

    Google Scholar 

  • Wirtz, J./Tuzovic, S./Ehret, M. (2015): Global business services. In: Journal of Service Management 26(4): 565-587

    Google Scholar 

  • Wittkowski, K./Moeller, S./Wirtz, J. (2013): Firms’ Intentions to Use Nonownership Services. In: Journal of Service Research 16(2): 171-185.

    Google Scholar 

  • Worm, S./Bharadwaj, S./Ulaga, W./Reinartz, W. (2017): When and why do customer solutions pay off in business markets? In: Journal of the Academy of Marketing Science 45(4): 490-512.

    Google Scholar 

  • Zott, C./Amit, R. (2008): The fit between product market strategy and business model: implications for firm performance. In: Strategic Management Journal 29(1): 1-26.

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Michael Ehret .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2018 Springer Fachmedien Wiesbaden GmbH, ein Teil von Springer Nature

About this chapter

Check for updates. Verify currency and authenticity via CrossMark

Cite this chapter

Ehret, M., Wirtz, J. (2018). Service Geschäftsmodelle für das industrielle Internet der Dinge. In: Arnold, C., Knödler, H. (eds) Die informatisierte Service-Ökonomie. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-21528-6_6

Download citation

  • DOI: https://doi.org/10.1007/978-3-658-21528-6_6

  • Published:

  • Publisher Name: Springer Gabler, Wiesbaden

  • Print ISBN: 978-3-658-21527-9

  • Online ISBN: 978-3-658-21528-6

  • eBook Packages: Business and Economics (German Language)

Publish with us

Policies and ethics