Abstract
The objective of this chapter is to present the study’s empirical findings. The chapter begins with a descriptive analysis of the data gathered in the survey and a first interpretation of the proposed hypotheses (section 5.1). Subsequently, multiple regression modeling is introduced as the method of choice to statistically test the proposed hypotheses (section 5.2).
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Denker, F. (2018). Empirical findings. In: The Crucial Role of Domain Knowledge in Evaluating Early-Stage New Product Ideas . Forschungs-/Entwicklungs-/Innovations-Management. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-19784-1_5
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DOI: https://doi.org/10.1007/978-3-658-19784-1_5
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