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Wissenschaftskommunikation Online

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Forschungsfeld Wissenschaftskommunikation

Zusammenfassung

Im Bereich der externen Wissenschaftskommunikation haben in den letzten Jahren Online-Medien und Social Media an Bedeutung gewonnen. Dies spiegelt sich in der Forschungsliteratur, die beträchtlich angewachsen ist. Der vorliegende Beitrag zeigt die Relevanz von Wissenschaftskommunikation online auf und liefert einen Überblick über zentrale Konzeptionen des Feldes, einschlägige Studien und den Forschungsstand. Er zeigt u. a., dass Wissenschaftler und wissenschaftliche Institutionen Online-Kommunikation und Soziale Medien nur zögerlich für die Kommunikation in die Gesellschaft einsetzen, dass andere gesellschaftliche Stakeholder – wie NGOs – diesbezüglich aktiver sind, dass Online-Kommunikation über wissenschaftliche Themen entsprechend vielfältig ist und gerade bei umstrittenen Themen oftmals von nicht-wissenschaftlichen Akteuren bestimmt wird. Er zeigt auch, dass Wissenschaftskommunikation zunehmend intensiver genutzt wird und, auch wenn die Befunde diesbezüglich teils noch widersprüchlich sind, bei den Nutzern Wirkungen zeitigt.

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Schäfer, M.S. (2017). Wissenschaftskommunikation Online. In: Bonfadelli, H., Fähnrich, B., Lüthje, C., Milde, J., Rhomberg, M., Schäfer, M. (eds) Forschungsfeld Wissenschaftskommunikation. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-12898-2_15

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