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Reputationsmanagement pp 1–11Cite as

Einleitung

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Part of the book series: essentials ((ESSENT))

Zusammenfassung

Die folgende Einleitung beschäftigt sich mit Wesen und Methodik professionellen Reputationsmanagements.

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Author information

Authors and Affiliations

  1. Institut für Nachhaltiges Management, Berlin, Deutschland

    Prof. Dr. Anabel Ternès

  2. R&R Unternehmensgruppe, Berlin, Deutschland

    Christopher Runge Dipl.-Betriebswirt

Authors
  1. Prof. Dr. Anabel Ternès
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  2. Christopher Runge Dipl.-Betriebswirt
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Correspondence to Anabel Ternès .

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© 2015 Springer Fachmedien Wiesbaden

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Ternès, A., Runge, C. (2015). Einleitung. In: Reputationsmanagement. essentials. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-08958-0_1

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  • DOI: https://doi.org/10.1007/978-3-658-08958-0_1

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  • Publisher Name: Springer Gabler, Wiesbaden

  • Print ISBN: 978-3-658-08957-3

  • Online ISBN: 978-3-658-08958-0

  • eBook Packages: Business and Economics (German Language)

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