Abstract
In the past few decades, MNCs from emerging markets have appeared as important players in the international competitive environment. Catching up through fast growth rates, these emerging country multinationals are predicted to influence the international business environment tremendously. This Chapter presents the primary characteristics of emerging country multinationals and models of their international expansion.
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© 2015 Springer Fachmedien Wiesbaden
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Morschett, D., Schramm-Klein, H., Zentes, J. (2015). Emerging Country Multinationals. In: Strategic International Management. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-07884-3_5
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DOI: https://doi.org/10.1007/978-3-658-07884-3_5
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Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-658-07883-6
Online ISBN: 978-3-658-07884-3
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