Abstract
The number of electronic stores is increasing in an unprecedented speed. A recent study indicates that store design may affect customer’s decisions on whether to buy electronically. This chapter covers various issues involved in designing an electronic store. We first examine the perspectives of the seller and the buyer. Then, requirements and procedures for building a store are presented. Tools available for building the store are also introduced.
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© 2000 Springer-Verlag Berlin Heidelberg
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Liang, TP., Chen, NS. (2000). Design of Electronic Stores. In: Shaw, M., Blanning, R., Strader, T., Whinston, A. (eds) Handbook on Electronic Commerce. International Handbooks on Information Systems. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-58327-8_10
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DOI: https://doi.org/10.1007/978-3-642-58327-8_10
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-540-67344-6
Online ISBN: 978-3-642-58327-8
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